PR and Media Relations Specialist

Mother Bear Agency; Washington (District of Columbia); Remote; USD 62,000 - 75,000; Full time

Job summary

An established industry player is looking for a dynamic PR & Media Relations Specialist to join their innovative team. This role offers the chance to work remotely while managing media relations for a diverse range of clients. You will be responsible for pitching to journalists, developing strategic communications, and creating impactful media materials. With a focus on collaboration and creativity, you'll help clients secure valuable media coverage and navigate the ever-evolving landscape of public relations. If you're a self-starter with a passion for storytelling and media trends, this is the perfect opportunity to make your mark in the PR world.

Benefits

Flexible work

Unlimited Paid Time Off (PTO)

Healthcare, dental, vision coverage

401K program

Company-sponsored disability insurance

Employee Assistance Program (EAP)

New hire technology stipend

Monthly home office stipend

Qualifications

• 3-5 years of experience in PR, communications, or journalism.
• Strong interest in media relations and previous experience with media relationships.

Responsibilities

• Pitch press and build relationships with journalists for client campaigns.
• Develop and create media materials, such as PR plans and press releases.

Skills

Media Relations

Verbal Communication

Written Communication

Project Management

Analytical Skills

Attention to Detail

Education

Bachelor's degree in Communications

Bachelor's degree in Journalism

Tools

Google Suite

Muck Rack

Cision

Meltwater

Job description

Job Title: PR & Media Relations Specialist

Job Location: Work from home, East Coast hours working from Texas, Washington, North Carolina, or Illinois preferred

Job Type: Full Time, Exempt

Job Summary and Mission:

Mother Bear Agency is a marketing and PR/communications consultancy for brands with entrepreneurial hearts. We provide strategy and execution to companies with the customer at the center. Our clients range from stealth mode start-ups building brands and launch plans from scratch, to established brands going through expansion or re-positioning.

We have built Mother Bear with the intent of providing meaningful, challenging and varied work experiences for our employees. We hire smart people who are excited about solving a variety of problems.

Our team is growing, and we’re seeking a tenacious, results-driven PR Specialist with previous experience in PR or journalism. The right person for this role is adaptable and willing to be politely persistent to reach journalists and secure regular media coverage for our clients. This will be a highly visible role among C-level executives and brand name clients. An ideal candidate is a self-starter that’s passionate about news trends and the opportunity to work directly with top-tier media to secure news coverage.

Responsibilities and Essential Job Functions:

• Pitch press and build relationships with journalists daily for client campaigns and announcements
• Collaborate with teammates and clients to develop, execute, and monitor strategic communications initiatives
• Serve as a subject matter expert on media relations efforts, providing strategic guidance on media relations strategies and tactics across MB’s client roster
• Develop and create media materials, such as PR plans, press releases, pitches, briefing docs, blogs, and social media copy
• Continuously iterate and pivot to come up with creative solutions to help clients secure media coverage
• Support with prepping and staffing corporate executives for media interviews both virtually and in person on occasion
• Analyze and report on media coverage and PR campaigns
• Conduct competitive media audits and market research; help analyze media trends and narratives and proactively flag new press opportunities for clients
• Write, proofread, and edit content for clients and internal stakeholders
• Manage conference and award applications for clients and MB

Basic qualifications for this role:

• 3-5 years of experience in PR, communications or journalism
• Excellent verbal and written communication skills
• Strong interest in media relations and previous experience owning and developing media relationships
• Experience preparing and staffing spokespeople for media interviews
• Excellent knowledge of Google suite (Google Drive, Sheets, Docs, etc)
• Working knowledge of media database and analytics tools such as Muck Rack, Cision or Meltwater
• Skilled in writing and editing content with an attention to detail
• Strong prioritization, organization, and project management skills
• Ability to travel as necessary
• Bachelor's degree in communications, journalism, or a related field preferred

Compensation and Benefits:

Compensation range for the role: $62,000-$75,000 a year depending on experience and location, and eligible for a performance-based bonus.

At Mother Bear, we believe we do our best work when we can take the best care of ourselves and our families. Our culture is founded on understanding that we all have multiple responsibilities, and we strive to provide our team with challenging and interesting work, while also leaving space and flexibility for life outside of work.

Mother Bear offers generous benefits that include:

• Flexible work: Employees work remotely, with the opportunity to work on occasion in our shared workspace and with other employees.
• Paid time off (PTO): Unlimited time off policy to our exempt employees and 14 paid holidays per year.
• Generous pay and opportunities to earn more: Employees may be eligible for bonuses depending on company and individual performance.
• Healthcare, dental, vision coverage: Options for employees and their families.
• 401K program: Available to full-time employees.
• Company-sponsored short and long-term disability insurance: For full-time employees.
• Employee Assistance Program (EAP): Services available to all employees and their family members.
• New hire technology stipend:
• Monthly home office stipend: