PR Account Manager (Brand)

The Lede Company; Los Angeles (CA); Hybride; USD 70 000 - 90 000; Plein temps

Résumé du poste

The Lede Company is seeking an Account Manager to oversee 5–8 client accounts in the CPG, lifestyle and fashion sectors. You will develop and implement high-impact PR strategies for product launches and events, conduct targeted media outreach, and drive social engagement and influencer partnerships.

Collaboration with internal teams and clients is essential to align on initiatives, manage programs from planning through execution, and deliver compelling narratives that meet budgets and targets.

Qualifications

• 4–6 years of PR agency experience with consumer brands (CPG, fashion, lifestyle)
• Superior networking and relationship-building abilities
• Strong written, verbal, and presentation skills

Responsabilités

• Pitch and secure media coverage for clients
• Create and edit PR and marketing materials
• Develop client stories and narratives
• Lead programs and campaigns from planning to execution within budget
• Collaborate with agency divisions to leverage cross-team expertise
• Manage press relationships and fashion/beauty influencers
• Oversee junior team members and review client deliverables
• Provide strategic counsel with account leadership
• Work in-office a minimum of 3 days per week
• Evening/weekend support for events as needed

Connaissances

Networking

Project management

Written communication

Verbal communication

Formation

Bachelor's degree in relevant field

Description du poste

Lede's Account Manager is responsible for overseeing and executing key client priorities within the CPG, lifestyle and fashion sectors. This includes developing and implementing high-impact PR strategies for product launches and events, generating targeted media outreach for editorial placements (both long and short lead), and driving communication and media awareness through social media engagement and influencer partnerships. The Manager will work collaboratively with internal teams and clients to ensure alignment on key initiatives. They will simultaneously manage 5 - 8 accounts, striving to meet or exceed communication goals and lead targets.

RESPONSIBILITIES

• Consistently pitch and secure media coverage for clients


• Produce high-quality internal and external communications content, including writing, proofreading, and editing PR and marketing materials


• Develop compelling stories and narratives for clients


• Lead client communications, programs, events, and campaigns from planning through execution, ensuring adherence to budget


• Collaborate with various agency divisions to leverage network-wide expertise for clients.


• Cultivate strong connections with leading and emerging editorial talents.


• Develop and manage relationships with press contacts, key commentators, industry spokespeople, and beauty and wellness influencers


• Oversee junior team members in reviewing client agendas, recap reports, and clips


• Provide strategic counsel in collaboration with account leadership as needed


• Work in-office a minimum of 3 days per week


• After hours and weekend work may be required for events and other projects


• Other duties as assigned

QUALIFICATIONS

• 4 - 6 years of PR agency experience working with cpg, fashion and lifestyle brands; luxury experience is a plus


• Bachelor’s degree in relevant field is preferred


• Comprehensive knowledge of relevant brands, culture and the local landscape, including trends, market dynamics, media


• Demonstrated success in securing impactful media placements


• Strong networking abilities with a proven capacity to build relationships with key influencers, media, and industry leaders


• Exceptional project management skills, with a focus on organization and strategic planning.


• Superior written, verbal, and presentation communication skills


• Excellent interpersonal abilities to foster collaboration and maintain strong professional relationships

THE IDEAL CANDIDATE

• High energy, enthusiastic individual with a passion for communications and PR


• Results orientated


• Strong project management skills, ability to multitask, excellent time management and organization


• Outstanding written and oral communications abilities; including the abilities to elicit information, actively listen, dialogue freely, verbalize ideas effectively, highly comfortable public speaker


• Thrive in a fast-paced environment


• Exceptional relationship building skills, collaborative, able to work well with others.


• Comfortable in a start-up environment

The Lede Company is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

ABOUT THE LEDE COMPANY

The Lede Company is a full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment, brand and nonprofit sectors. With dedicated Talent, Music, Strategic Communications, Brand, Content and Social Impact divisions, we work with our clients to advance business and social outcomes through innovative storytelling, media, campaigns and partnerships. Our service offerings draw on our expertise, relationships, and resources, all of which enable us to exceed client expectations and ultimately, deliver results.