Podcast & Social Media Visual Designer

Focus on the Family; Colorado Springs (CO); On-site; USD 62,000 - 75,000; Full time

Benefits offered by this job

Norton LifeLock ID Theft Coverage

Legal Shield/ID Shield Coverage

AFLAC Insurance

403B Retirement Plan

Vacation Time & Payout

Sick Time

Holidays

Service Awards

Bookstore Discount

Fitness Center

Job summary

Focus on the Family is hiring a Graphic Designer for Podcasting & Social Media to create episode artwork, thumbnails, and platform-native graphics that align with brand standards while optimizing for each channel. You will collaborate with producers, videographers, and community managers to deliver high-volume assets on tight weekly publishing schedules.

The role emphasizes data-informed design, ongoing iteration, and stay­ing current with platform specs and trends across YouTube, Spotify, Apple

Qualifications

• Bachelor’s degree in graphic communications or related field, or equivalent experience.
• 3–5 years of graphic design experience with portfolio in social media, podcasting, or digital content visuals.
• Strong portfolio demonstrating thumbnail and short-form social design.
• Fluent in Adobe Creative Cloud (Photoshop, Illustrator, InDesign).
• Working knowledge of platform-specific design specs for YouTube, Spotify, Apple Podcasts, Instagram, and TikTok.
• Understanding of how thumbnail performance is measured (CTR, impressions, watch-through).
• Aptitude for learning new design tools and platform formats.

Responsibilities

• Designs long-form thumbnails for YouTube and podcast platform listings, producing volume aligned with the weekly publishing cadence.
• Designs short-form thumbnails and platform-native graphics for Reels, Shorts, TikTok, and similar formats.
• Creates full-frame visual assets used during podcast episodes such as lower-thirds, key art, overlays, and episode title cards.
• Builds bio, profile, and channel banner updates across major platforms to keep podcast brand presence current.
• Performs thumbnail performance analysis with producers and community managers to identify effective visual approaches.
• Iterates on thumbnail design based on data, A/B test results, and audience response.
• Adheres to brand standards while adapting to platform conventions.
• Coordinates with producers, videographers, and community managers to ensure assets are ready for releases.
• Manages multiple design queues across podcast sub-teams with priority based on publishing schedules.
• Archives source files, exports, and master assets for reuse.
• Keeps up-to-date with thumbnail trends and design tools.

Skills

Attention to detail

Design at scale

Iteration & A/B testing

Typography for thumbnails

Photo selection & image editing

Oral & written communication

Self-management

Platform specs adaptability

Feedback receptiveness

Continuous learning

Education

Bachelor’s degree in graphic communications or related field

Tools

Adobe Creative Cloud

Job description

Focus on the Family is hiring a Graphic Designer for Podcasting & Social Media to create episode artwork, thumbnails, and platform-native graphics that align with brand standards while optimizing for each channel. You will collaborate with producers, videographers, and community managers to deliver high-volume assets on tight weekly publishing schedules.

The role emphasizes data-informed design, ongoing iteration, and stay­ing current with platform specs and trends across YouTube, Spotify, Apple