Platform Architect, SFMC

Merkle; Colorado; Hybrid; USD 68,000 - 96,000; Full time

Benefits offered by this job

Medical

Vision

Dental

Life Insurance

Disability Insurance

401k

Flexible PTO

Paid Holidays

Sick Leave

Parental Leave

Job summary

Merkle, a dentsu company, is seeking a Platform Architect with extensive Salesforce Marketing Cloud Engagement experience to design and optimize digital messaging across email, SMS, and mobile channels. You will develop journeys, automations, and segmentation logic using AMPscript, SSJS, SQL, and GTL, while configuring core Marketing Cloud tools and supporting API integrations.

The role emphasizes translating business needs into technical configurations, collaborating with cross-functional

Qualifications

• 4+ years of hands-on Salesforce Marketing Cloud Engagement experience.
• Strong consulting and communication skills.
• Familiarity with CAN-SPAM and GDPR compliance.
• Salesforce certifications are preferred.

Responsibilities

• Build journeys, automations, segmentation logic, and campaign workflows using AMPscript, SSJS, SQL, and GTL.
• Configure Data Extensions, Contact Builder, Journey Builder, and Automation Studio.
• Support REST and SOAP API integrations and troubleshoot platform issues.
• Translate business requirements into technical configurations and collaborate with cross-functional teams to optimize performance.

Skills

Salesforce Marketing Cloud

AMPscript

SSJS

SQL

GTL

Data Extensions

Journey Builder

Automation Studio

REST API

SOAP API

CAN-SPAM

GDPR

Platform optimization

Consulting skills

Job description

Merkle, a dentsu company, seeks a Platform Architect with 4+ years of hands-on Salesforce Marketing Cloud Engagement experience to build, support, and optimize digital messaging solutions across email, SMS, mobile, and related channels. Responsibilities include developing journeys, automations, segmentation logic, and campaign workflows using AMPscript, SSJS, SQL, and GTL; configuring Data Extensions, Contact Builder, Journey Builder, and Automation Studio; supporting REST and SOAP API integrations; performing platform audits and troubleshooting; and maintaining technical documentation. The role requires translating business requirements into technical configurations, collaborating with cross-functional teams, and optimizing platform performance and scalability. Candidates should have experience with Marketing Cloud Connect or similar integrations, strong consulting and communication skills, and familiarity with digital messaging compliance standards such as CAN-SPAM and GDPR. Salesforce certifications are preferred. This is a full-time remote position based in Colorado with a salary range of $68,000 to $96,075.

• medical
• vision
• dental
• life insurance
• disability insurance
• 401k
• flexible paid time off
• paid holidays
• sick leave
• parental leave