Enable job alerts via email!
Boost your interview chances
Create a job specific, tailored resume for higher success rate.
An established industry player seeks a dynamic Physician Liaison to enhance relationships with healthcare providers and drive referrals. This role involves significant fieldwork, where you will engage with physicians and staff to communicate service offerings and generate new patient referrals. You will be instrumental in understanding market dynamics and contributing to the growth of healthcare services in the region. If you are passionate about healthcare and have a knack for relationship building, this is an exciting opportunity to make a significant impact in the community.
At Cooper University Health Care, our commitment to providing extraordinary health care begins with our team. Our extraordinary professionals are continuously discovering clinical innovations and enhanced access to the most up-to-date facilities, equipment, technologies, and research protocols. We have a commitment to our employees to provide competitive rates and compensation programs. Cooper offers full and part-time employees a comprehensive benefits program, including health, dental, vision, life, disability, and retirement. We also provide attractive working conditions and opportunities for career growth through professional development.
Discover why Cooper University Health Care is the employer of choice in South Jersey.
The Physician Liaison (PL) role is dedicated to developing and cultivating relationships through face-to-face interaction with Physicians, Advanced Practice Providers, and staff. The PL will be responsible for visiting Cooper employed and independent Primary Care & Specialty Practices to share information on priority programs and services in order to generate new referrals and contribute to market share growth.
The PL develops and implements marketing/sales plans to increase patient volume in CUH services and is responsible for a geographical territory encompassing specific counties throughout South/Central NJ within a defined territory. They facilitate relationships with providers/staff by direct communication of CUH Services/Programs to generate new referrals and increase volume into the system.
A key responsibility will be working with physicians in Cooper’s service area to understand needs, troubleshoot problems, communicate new programs and outreach activities, and communicate issues back to health system administration. Input from the PL is valuable relative to local market dynamics & economics.
The PL is expected to spend approximately 70% of their time in the field working independently to share information on service lines and programs to generate new referrals and contribute to market share growth. They will coordinate outreach visits with Cooper Health providers and travel with them to facilitate introductions.
The PL develops and maintains a database of referring physicians relative to demographics, referral trends, and details as appropriate, while maintaining communication with CUH Physicians/Administrators to learn of initiatives and relay barriers to referrals. This person will understand the practice of medicine, including referral relationships, payor requirements, and other economic and financial influences.
Knowledge of physicians, their referral patterns, and the hospital is very helpful, as well as knowledge of the South Jersey healthcare market.
3-5 years previous experience in Physician Relations/Medical Product Sales preferred (Direct relationship sales experience).
Bachelor’s degree required.
Qualified candidates must demonstrate personal initiative, poise, confidence, and accept challenges. They must also possess the ability to interact with physicians, physician extenders, and office staff in a professional manner. Candidates should be able to plan, organize, and manage resources within prescribed timeframes, verbalize product/service knowledge, and possess good listening skills. Candidates should be articulate in oral and written communication and must possess good time management and organizational skills, being customer and results-oriented.