Personal Banker Associate I - FH

Fifth Third Bank; Southfield (MI); On-site; USD 10,000 - 60,000; Full time

Job summary

Fifth Third Bank seeks a Retail Personal Banker I to engage with customers using a consultative sales approach. This role involves identifying financial needs, recommending solutions, and building long-lasting relationships. The ideal candidate will have a college degree or relevant experience, with a strong focus on customer satisfaction and ethical decision-making.

Qualifications

• Preferred experience in the financial industry.
• Ability to develop comfort with sales activities.
• Knowledge of Retail policies and good judgment.

Responsibilities

• Identify financial needs using consultative sales process.
• Acquire new households and deepen existing relationships.
• Guide Customer Service Representatives in sales.

Skills

Sales

Customer Service

Financial Analysis

Risk Management

Education

College degree or relevant work experience

Job description

Make banking a Fifth Third better

We connect great people to great opportunities. Are you ready to take the next step? Discover a career in banking at Fifth Third Bank.

GENERAL FUNCTION:

Selected candidates are intended to become a Retail Personal Banker I after completing a 4-8 week onboarding and education program, including rotations in operations and Sales & Service. A certification will be awarded at the end of the program to demonstrate the skills necessary for the Retail Personal Banker role. The Personal Banker I is a Financial Center position focused on using the consultative sales process to identify and meet customers' financial needs. Responsibilities include acquiring new households, deepening existing relationships, lobby leadership or aisle time, tele-consulting, processing teller transactions, and working as part of the platform staff.

This role is responsible for risk management by following policies, elevating concerns, and ensuring actions drive a positive customer experience. It involves identifying, assessing, managing, monitoring, and reporting risks within the Bank's risk appetite.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

1. Use the consultative sales process and Financial Needs Assessment to build customer profiles and identify financial needs.
2. Maintain knowledge of Retail products/services and recommend suitable solutions.
3. Use CAMP and other marketing tools to proactively reach out to customers and schedule financial reviews.
4. Focus on cross-selling to existing customers and engaging in outside sales activities such as community events and business calls.
5. Establish relationships with Business Partners and refer customers for comprehensive financial solutions.
6. Meet or exceed customer experience and sales goals, contributing to revenue growth.
7. Guide Customer Service Representatives in the sales and referral process.
8. Promote customer satisfaction with professionalism and friendliness.
9. Respond confidently to customer questions and resolve issues.
10. Maintain confidentiality and act ethically per the Bank's policies.
11. Follow policies when opening and servicing Retail products.
12. Participate in the loan and bankcard process from application to closing.
13. Assist in opening/closing the Financial Center or Bank Mart as directed.
14. Stay updated on procedures to prevent fraud and reduce risk.

SUPERVISORY RESPONSIBILITIES:

None.

MINIMUM KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:

• College degree, relevant work experience, or a combination thereof.
• Preferred experience in the financial industry.
• Ability to develop comfort with sales activities for acquiring and cross-selling customers.
• Understanding of advanced math for credit and financial analysis.
• Professional appearance and communication skills.
• Knowledge of Retail policies and good judgment in decision-making.
• S.A.F.E. Act registration via NMLS is required at employment.

WORKING CONDITIONS:

• Normal office environment.
• Extended viewing of computer screens.
• Travel within the affiliate for training and scheduling flexibility.
• Travel outside the affiliate for classroom training sessions.

#LI-KH1

Location: Southfield, Michigan 48034

Fifth Third Bank is committed to an inclusive culture and equal employment opportunity for all, regardless of race, color, gender, national origin, religion, age, disability, sexual orientation, gender identity, military or veteran status, or any other protected status.