Performance Marketing Manager - Real Estate & Automation

Gray Capital LLC; Indianapolis (IN); Hybrid; USD 72,000 - 98,000; Full time

Benefits offered by this job

Gym membership

Work from home flexibility

Indianapolis-based strongly preferred

Job summary

Gray Capital LLC is seeking a hands-on Marketing Manager focused on performance marketing for Gray Residential (85%) and Gray Capital (15%). You will optimize paid media campaigns, manage ILS listings, and own HubSpot workflows and reporting.

Responsibilities include website performance monitoring, content calendar coordination for The Gray Report, and collateral support for capital markets. You’ll work with AI tools and freelancers, and adapt to a fast-moving multifamily real estate market.

Qualifications

• 4–6 years of marketing experience with performance marketing focus.
• HubSpot proficiency with workflows and attribution reporting.
• Hands-on Meta Ads Manager and Google Ads campaign management.
• Technically literate with dashboards and new tools; open to AI-powered marketing.
• Stay current with platform changes and what works in this quarter.

Responsibilities

• Own Paid Media & Performance Marketing campaigns across Meta and Google.
• Audit and optimize ILS listings on Apartments.com, Zillow, and others.
• Manage HubSpot as the marketing system of record, including lists and automations.
• Monitor website performance, form conversions, and SEO influence; flag issues to devs.
• Support capital markets collateral and investor materials with clean design.
• Oversee The Gray Report branding, content calendar, and episode promos.
• Coordinate social media content distribution and engagement tracking.
• Direct design work with Canva and AI-assisted assets; brief freelancers when needed.

Skills

Performance marketing

HubSpot proficiency

Meta Ads Manager

Google Ads

Data dashboards

AI tools

Self-directed

Tools

Canva

Generative AI tools

Job description

Gray Capital LLC is seeking a hands-on Marketing Manager focused on performance marketing for Gray Residential (85%) and Gray Capital (15%). You will optimize paid media campaigns, manage ILS listings, and own HubSpot workflows and reporting.

Responsibilities include website performance monitoring, content calendar coordination for The Gray Report, and collateral support for capital markets. You’ll work with AI tools and freelancers, and adapt to a fast-moving multifamily real estate market.