Performance Marketing Manager (f/m/x)

AUTO1 Group GmbH; United States; Remote; USD 70,000 - 100,000; Full time

Job summary

AUTO1 Group GmbH is seeking a Performance Marketing Manager to drive efficient marketing strategies and enhance the customer journey. This role offers the chance to specialize in Paid Online Marketing channels or adopt a generalist approach, contributing to impactful business decisions in a fully remote setting.

Benefits

100% remote work

Dedicated education budget

Discounts on various brands

Qualifications

• At least 1 year of experience managing Google Ads.
• Interest in Meta and Microsoft Ads.
• Solid understanding of tracking and measurement.

Responsibilities

• Plan, execute, and optimize campaigns across Google Ads and Meta.
• Analyze data to identify growth opportunities.
• Manage budgets for marketing channels.

Skills

Organizational skills

Tech-savvy mindset

Detail-oriented approach

Fluency in English

Fluency in Spanish

Tools

Excel

Google Sheets

SQL

Google BigQuery

Job description

We are looking for a Performance Marketing Manager (f/m/x) to join our team of marketing experts who use data-driven insights to run efficient performance marketing and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment for a steep learning curve.

For your new role in our Performance Marketing team, you can choose to specialize deeply in one of our Paid Online Marketing channels or take on a generalist role gaining broad expertise across multiple channels. Both paths will help you build significant knowledge and have a direct impact on business decisions.

AUTO1 Group is Europe’s leading digital automotive platform, revolutionizing the used car market with brands like Autohero, wirkaufendeinauto.de, and AUTO1.com.

Your new Role

• Take full ownership of planning, executing, and optimizing campaigns across Google Ads, Microsoft Ads, and Meta platforms.
• Analyze complex data sets using in-house tools to identify growth opportunities and proactively drive scaling initiatives in collaboration with your team.
• Manage and allocate budgets for your market’s channels, ensuring maximum impact and business growth.
• Generate and implement test ideas to optimize existing channels and expand into new ones.
• Collaborate with cross-functional teams—including Design, Marketing Automation, Marketing Controlling, and Video Production—on campaign planning, creative assets, reporting, automation, and optimization.

Your Skills

• At least 1 year of experience managing and expanding Google Ads Search campaigns with a proven track record of results in a fast-paced environment.
• Interest in expanding knowledge beyond Search into Meta and Microsoft Ads to understand their potential to scale brand traffic.
• Strong organizational skills, a tech-savvy mindset, and a detail-oriented approach. Ability to work independently with a can-do attitude.
• Solid understanding of tracking, measurement, and attribution models.
• Excellent command of Excel/Google Sheets; knowledge of SQL and Google BigQuery is a plus.
• Fluency in English and Spanish is required; additional European languages are a plus. Applicants from Spain are especially encouraged to apply.

Our Offer

• 100% remote work — work from anywhere full-time.
• Be part of our success story, from a unicorn startup to a listed public company.
• Engage in a dynamic startup environment with opportunities for personal growth and contribution of your ideas.
• Dedicated education budget for online courses, conferences, and training.
• Discounts on brands like Flaconi, Bosch, Apple, Sky, and special offers on used cars for you, your family, and friends.

At AUTO1 Group, we foster an open culture, value diversity, and believe in direct communication. We welcome applicants regardless of gender, ethnicity, religion, age, sexual orientation, disability, or other non-merit factors.

Complete your application by uploading your CV at the top of this form. Additional attachments like a cover letter or portfolio can be uploaded at the bottom.

I agree that my application will be processed by AUTO1 Global Services GmbH & Co. KG and forwarded to the relevant AUTO1-Group company handling the position. I also agree to be part of talent communities for future opportunities and receive updates on open positions.

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