Performance Marketing Designer (Education / Digital Marketing)

Mediabistro; New York (NY); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage (

403(b) retirement plan with employer %

Employer HSA contributions

Life and disability insurance

Paid time off

Job summary

Mediabistro is seeking a Performance Marketing Designer in New York, NY. This hybrid, full-time role drives enrollment, talent acquisition, and audience growth through high-performing creative across paid social, display, search, email, web, video, and emerging channels.

You will translate marketing objectives into compelling visual concepts, develop scalable creative systems, and partner with analytics teams to optimize results through testing and data insights.

Qualifications

• 4-7 years of experience in performance marketing, digital design, advertising, growth marketing, or related fields.
• Strong portfolio demonstrating both creative quality and measurable business impact.
• Experience designing for paid social, digital advertising, email, web, and other performance marketing channels.
• Proficiency in Adobe Creative Suite and Figma.

Responsibilities

• Design and develop creative assets across paid social, display, search, email, web, video, and emerging channels.
• Translate marketing objectives and audience insights into compelling visual concepts.
• Create scalable creative systems and asset libraries for campaign growth.
• Develop multiple creative variations to support testing and optimization.
• Partner with marketing and analytics teams to identify opportunities for creative improvement.
• Apply performance insights and campaign data to refine creative.
• Support A/B testing through iterative design and rapid experimentation.

Skills

Performance marketing

Digital design

Campaign testing

Conversion optimization

Audience targeting

Fast-paced multitasking

Tools

Adobe Creative Suite

Figma

Job description

New York, NY (Hybrid) | Full-Time | $80,000-$110,000/yr

About the Role

A large charter school network is hiring a Performance Marketing Designer to drive enrollment, talent acquisition, and audience growth through high-performing creative. The role combines strong visual craft with a performance mindset, using testing, audience insights, and data to improve results across paid social, display, search, email, web, video, and emerging digital channels.

This is a hybrid position based in the Financial District, requiring on-site work Tuesday through Thursday, with remote work on Monday and Friday.

What the Role Covers

• Designing and developing creative assets across paid social, display, search, email, web, video, and emerging digital channels
• Translating marketing objectives, audience insights, and campaign strategies into compelling visual concepts
• Creating scalable creative systems and asset libraries that support campaign growth and efficiency
• Developing multiple creative variations to support testing and optimization
• Partnering with marketing and analytics teams to identify opportunities for creative improvement
• Applying performance insights, audience behavior, and campaign data to refine creative
• Supporting A/B testing through iterative design and rapid experimentation
• Helping establish best practices for performance-focused creative development across the organization
• Designing landing pages, conversion experiences, and digital touchpoints supporting recruitment and enrollment goals
• Collaborating with copywriters, strategists, and marketers to improve user experience and campaign effectiveness
• Contributing to concept development, campaign planning, production, and launch
• Presenting creative work and articulating the rationale behind design decisions

Qualifications

• 4-7 years of experience in performance marketing, digital design, advertising, growth marketing, or related fields
• Strong portfolio demonstrating both creative quality and measurable business impact
• Experience designing for paid social, digital advertising, email, web, and other performance marketing channels
• Proficiency in Adobe Creative Suite and Figma
• Understanding of marketing funnels, audience targeting, testing methodologies, and conversion optimization
• Ability to manage multiple priorities in a fast-paced environment

Preferred

• Experience working on mission-driven, education, nonprofit, or consumer-facing brands
• Motion graphics, video editing, or animation experience
• Experience partnering closely with performance marketing or growth teams
• Familiarity with marketing analytics and performance reporting tools

Benefits include medical, dental, and vision coverage starting day one (employer covers 82% of the core medical plan), 403(b) retirement plan with 3% employer match, up to $2,400/year in employer HSA contributions, employer-paid life and disability insurance, PSLF eligibility, generous paid time off, paid parental leave, $50/month cellphone stipend, pre-tax commuter benefits, and backup family care.