Patient Marketing Lead, Essential Tremor (Remote)

Praxis Precision Medicines, Inc.; Boston (MA); Remote; USD 192,000 - 214,000; Full time

Job summary

Praxis Precision Medicines seeks a Patient Marketing Lead for ulixacaltamide to own the patient marketing strategy for our lead asset in essential tremor. You will translate patient insights, disease understanding, and brand strategy into patient experiences that help people engage with their healthcare providers.

You will partner across Insights, Medical Affairs, Patient Programming, and cross-functional teams to develop campaigns, measure impact, and drive execution with external agencies.

Qualifications

• Bachelor’s degree required; advanced degree in business, marketing, life sciences, public health, or related field is a plus.
• Experience in biopharmaceutical or pharmaceutical marketing, including patient marketing and engagement.
• Proven ability to translate insights into strategic marketing decisions across functions.
• Experience leading patient-facing communications in a regulated healthcare environment.
• Strong knowledge of patient segmentation, journey mapping, messaging and omnichannel campaigns.
• Ability to align senior stakeholders across multiple departments.

Responsibilities

• Own and evolve the patient marketing strategy for ulixacaltamide, including segmentation, journey mapping, and activation plans.
• Translate insights into strategic decisions by partnering with cross-functional teams.
• Lead development of patient-facing campaigns, materials, and experiences with clear, empathetic communications.
• Align commercial and cross-functional partners around an integrated patient experience.
• Direct external agencies and cross-functional teams to deliver initiatives with timelines and quality standards.
• Define success metrics and use data to optimize strategy, channels, and execution.
• Lead patient brand development from launch readiness to annual planning and budget management.

Skills

Patient marketing

Brand strategy

Cross-functional collaboration

Budget management

Regulatory awareness

Education

Bachelor’s degree

Job description

Praxis Precision Medicines seeks a Patient Marketing Lead for ulixacaltamide to own the patient marketing strategy for our lead asset in essential tremor. You will translate patient insights, disease understanding, and brand strategy into patient experiences that help people engage with their healthcare providers.

You will partner across Insights, Medical Affairs, Patient Programming, and cross-functional teams to develop campaigns, measure impact, and drive execution with external agencies.