Partner Success Manager - IDWatchdog

Equifax, Inc. in; St. Louis (MO); On-site; USD 120,000 - 160,000; Full time

Job summary

IDWatchdog, a finance product under Equifax, Inc., is seeking a dynamic Partner Success Manager to drive strategic partner relationships and revenue growth. You will own onboarding, enablement, and joint GTM alignments with enterprise partners, ensuring high retention and strong ACV growth across affiliate, reseller, and referral channels.

Collaborate with Marketing, Product, and Sales Operations to build scalable playbooks, manage partner pipelines, and forecast pipeline health.

Qualifications

• 5+ years of experience in Partner Success, Account Management, or Channel Sales in SaaS.
• Bachelor's degree in Business, Marketing, Communications, or related field.
• Experience with B2B2C or voluntary benefits models is essential.
• Experience with identity theft protection or consumer digital products is a plus.
• Deep knowledge of affiliate, reseller, and referral partnerships.

Responsibilities

• Own the operational readiness strategy for major accounts with cross-functional teams.
• Manage and expand partner pipelines to increase ACV and renewals.
• Lead Joint Steering Committees and Quarterly Business Reviews with partners and executives.
• Develop and evolve channel-specific sales playbooks and GTM toolkits.
• Collaborate with Marketing and Sales to share assets and drive end-consumer adoption.

Skills

Partner Success

Account Management

Channel Sales

SaaS

Education

Bachelor's degree in Business/Marketing/Communications

Tools

Salesforce

HubSpot

Job description

Partner Success Manager - IDWatchdog (Finance)

Partner Success Manager - IDWatchdog (Finance)

We are seeking a dynamic, strategic, and results-driven Partner Success Manager to join our growing team. In this role, you will be responsible for managing and growing a dedicated book of business composed of strategic partners. Operating within both enterprise voluntary benefits or B2B2C frameworks, you will act as a trusted advisor to our partners, ensuring they are fully equipped to drive the sales and adoption of our products to the end consumer.

The ideal candidate will have a deep understanding of channel ecosystems-specifically affiliate, reseller, and referral partnerships-and a proven track record of managing product demos, delivering impactful training, driving pipeline growth, and securing high retention and renewal rates. Experience in the identity theft protection space or with consumer-facing software products is highly desirable.

What You'll Do:

High-Stakes Commercial & Launch Readiness

• Own the operational readiness strategy for incoming major accounts, aligning Marketing, Product, and Sales Operations teams. Align with partner executives to ensure programmatic health, robust joint business plans, coordinated go-to-market and secure long-term commitment.
• Establish immediate operational ownership over newly signed enterprise partnerships (to eliminate the delays or disappointment in the crucial post-signature period) to ensure timely Revenue Starts and ACV attainment
• Manage complex commercial conversations with partners as sales motions evolve with our joint go-to-market, and we manage crawl-walk-run phases

ACV maximization

• Collaboratively manage partner sales pipelines. Work alongside partners to identify new opportunities, develop successful sales strategies, and optimize conversion tactics to increase overall win rates.
• Partner closely with Business Development (BD), IDW Product Management and EWS more broadly to map out expansion roadmaps, systematically identifying opportunities to cross-sell and upsell new features and products into established partner portfolios.
• Nurture and grow existing products to different parts of the partner organizations to expand single-point relationships into multi-channel ecosystems that solve for the partner's evolving business needs.

Strategic Governance & Executive Alignment

• Define, schedule, and lead recurring Joint Steering Committees and Quarterly Business Reviews (QBRs) with partners and key internal stakeholders.
• Serve as the contact for Finance to monitor ACV ramp, build forecasts and communicate overall pipeline health.
• Identify and facilitate multi-tiered relationships between EFX's executives and the partners' C-suite, including joint meetings and networking opportunities.

Sales Enablement Playbook Development & Evolution

• Spearhead the creation, roll-out, and continuous evolution of channel-specific sales playbooks, competitive battlecards, and go-to-market (GTM) toolkits.
• Ensure partner sales forces are equipped with the exact conversion tactics needed to drive immediate end-consumer adoption and velocity.
• Collaborate with Marketing and Sales to ensure appropriate sharing of marketing materials, collateral, thought leadership and joint outreach to prospects.

What Experience You Need:

• 5+ years of experience in Partner Success, Account Management, or Channel Sales, preferably within a SaaS or technology environment.
• Bachelor's degree in Business, Marketing, Communications, or a related field (or equivalent practical experience).
• Prior experience working with B2B2C or Voluntary Benefit business models for enterprise-sized employers is essential.
• Experience in identity theft protection, cybersecurity, privacy, or consumer-facing digital products is a significant plus.
• Deep understanding of and hands-on experience managing affiliate, reseller, and referral partnership frameworks.
• Proven ability to deliver compelling product demos and technical presentations to both executive stakeholders and frontline sales teams.
• Strong understanding of sales cycles, pipeline development, CRM tools (e.g., Salesforce, HubSpot), and forecasting.
• Exceptional communication, negotiation, and relationship-management skills, with a proven ability to secure renewals and handle difficult commercial conversations.

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