Part-Time Content, SEO & Analytics Strategist — Flexible

BVA Bear's IT Solutions; Boiling Springs (PA); Hybrid; USD 28,000 - 50,000; Part time

Benefits offered by this job

Health insurance

Job summary

BVA Bear’s IT Solutions is seeking a part-time Content, SEO, and Analytics Strategist for the Philadelphia area to support on-site work as needed. Remote work may be authorized depending on client requirements, with core hours 9:00 a.m. to 3:00 p.m. ET.

You will lead content structure, governance, SEO, analytics planning, and KPI recommendations for the WBEC-East network site, coordinating with editors and developers to improve visibility and performance.

Qualifications

• Bachelor’s degree in a relevant field.
• 4+ years in content strategy, SEO, or digital analytics.
• Experience defining structured content, taxonomy, templates, and governance.
• Proven skills in metadata, redirects, sitemaps, and analytics.

Responsibilities

• Develop content model and governance for pages, programs, events, resources, news, success stories, partner content, forms, images, video, and documents.
• Create page briefs and content templates identifying audience, objective, key message, proof points, call-to-action, content owner, approval status, metadata, and accessibility needs.
• Maintain content inventories, source tracking, content gaps, review status, dependencies, and launch-priority recommendations.
• Support staff who will create most website content by providing structure, editorial guidance, SEO guidance, and quality review.
• Develop keyword strategy and keyword-to-page mapping aligned to audience intent, programs, services, events, resources, and statewide visibility.
• Define metadata, headings, search-friendly URLs, structured content, schema recommendations, XML sitemap, robots.txt, redirects, image optimization, and internal-linking guidance.
• Coordinate implementation of SEO requirements with the WordPress Technical Lead / Developer and content hierarchy with the UX/UI and Accessibility Designer.
• Develop an analytics and conversion-measurement plan covering traffic, audience behavior, event registrations, form submissions, program inquiries, newsletter subscriptions, downloads, site search, and priority calls-to-action.
• Configure or support configuration of approved analytics and tracking and validate priority events before launch.
• Recommend a practical KPI dashboard and reporting cadence for.
• Provide SEO, analytics, accessible-content, metadata, and measurement guidance for staff training and post-launch operations.

Skills

Content strategy

SEO

Digital analytics

Cross-functional collaboration

Editing

Education

Bachelor’s degree or equivalent

Tools

Google Analytics

WordPress

Google Search Console

Schema.org

Job description

BVA Bear’s IT Solutions is seeking a part-time Content, SEO, and Analytics Strategist for the Philadelphia area to support on-site work as needed. Remote work may be authorized depending on client requirements, with core hours 9:00 a.m. to 3:00 p.m. ET.

You will lead content structure, governance, SEO, analytics planning, and KPI recommendations for the WBEC-East network site, coordinating with editors and developers to improve visibility and performance.