Part Time Brand Ambassador

Lucid Motors USA, Inc.; Los Angeles (CA); On-site; USD 32,000 - 34,000; Part time

Job summary

Lucid Motors USA, Inc. seeks a Part-Time Brand Ambassador to create exceptional first impressions and deliver an elevated guest experience at a Lucid Studio. You’ll spark curiosity, form meaningful connections, and introduce customers to electric mobility.

As a first contact for the brand, you’ll engage visitors, educate them about Lucid vehicles, and support daily studio operations, including open/close tasks and CRM-driven lead capture.

Qualifications

• High School diploma/GED required.
• 18 years old minimum.
• Authorized to work in the USA (visa sponsorship not available).
• Prior CRM experience, Salesforce preferred.
• Physical ability to perform required tasks and pass background checks.
• Valid driver’s license with no suspensions in the past year; DMV licensing where applicable.

Responsibilities

• Welcome guests, answer inquiries, and schedule test drives.
• Capture high-quality leads and interactions in Salesforce CRM.
• Conduct customer needs assessments (budget, preferences, timing).
• Recommend suitable vehicles based on customer needs.
• Refer high-potential leads to Sales Specialists.
• Direct guests to the next steps in their journey.
• Develop knowledge of the Lucid brand, vehicles, and services.
• Explain features, specifications, and pricing to stimulate consideration.
• Provide backend support (order paperwork, status clarifications).
• Support studio operations including opening/closing checklists.
• Ensure test drive and showcase vehicles are clean and charged.
• Assist with facility needs and maintenance requests.
• Support day-to-day studio operations as needed.

Skills

Interpersonal skills

Customer experience

Customer facing experience

Patience and adaptability

Interest in EV and Lucid brand

Flexible availability

Authorized to work in USA

Driver's license (no suspensions)

Education

High School diploma/GED

Tools

Salesforce

Job description

About Lucid

At Lucid, we are creating exceptional mobility experiences through innovation to drive the world forward. Built on Lucid’s proprietary technology and software-defined vehicle architecture, our award-winning vehicles bring our “Compromise Nothing™” approach to the global automotive market. That means refusing to choose between performance and sustainability, design and engineering, ambition and integrity. In Lucid Air and Lucid Gravity, we have designed and built vehicles that have redefined their segments, combining exceptional range, performance, design, and expansive space in a single experience.

We achieve this through deep vertical integration, with design, engineering, and productionhappening in-houseacross our global offices andmanufacturingfacilities.Ourteamscomefromindustriesaround the world, united by a shared commitment to excellence.By refusing to settle, youcanhelpredefinewhat’spossible andshape the future of mobility.

As a Part-Time Brand Ambassador in a Lucid Studio, your primary focus will be creating exceptional first impressions and delivering a welcoming, elevated experience for every guest who visits Lucid. As one of the first points of contact for our brand, you'll help spark curiosity, build meaningful connections, and introduce customers to the future of electric mobility. If you're passionate about delivering outstanding customer experiences and enjoy representing an innovative luxury brand, you'll excel as a Lucid Brand Ambassador.

The Opportunity

Brand Ambassadors are the first point of engagement for guests visitinga LucidStudio. They play a critical role in delivering an elevated customer experience, creating brandconnection, and supporting daily studio operations.

This is apart-time rolethat requires flexibility, includingthe abilityto workevenings and weekends. Part Time Brand Ambassador can expect to work between 20-25 hours per week.

WhatYou’llDo

• Welcome guests, answer general inquiries, and schedule test drives
• Capture high quality customer leads and interactions in CRM (Salesforce)
• Conduct customer needs assessments (budget, preferences, timing)
• Recommend suitable vehicles based on customer needs
• Refer high potential leads to Sales Specialists
• Ensure guests are directed to the appropriate nextstep in their journey
• Build deep knowledge of the Lucid brand, vehicles, and services
• Explain vehicle features, specifications, and pricing to stimulate consideration
• Provide backend operational support (order paperwork, order/vehicle status clarity)
• Support studio operations, including opening/closing checklists
• Ensure test drive and showcasevehicles are clean, charged, and ready
• Assistwith facility needs (refreshments, maintenance requests)
• Support day to day studio operations as needed

What You Bring

• Exceptional interpersonal and communication skills
• A passion for delivering outstanding customer experiences
• Experience in a customer facing environment (retail, hospitality, food service, etc.)
• Patience, professionalism, and adaptability in a dynamic retail setting
• Interest in electric vehicles and enthusiasm for building the Lucid brand

Qualifications

• Flexible availability including extended holiday mall hours,holidaysand weekends
• 18 years old minimum
• High School diploma/GEDrequired
• Prior experience with CRM tool such as Salesforce highly preferred
• Authorized to work in the USA (visas sponsorship not available)
• Physical requirements include the ability to twist, bend, squat, reach, and stand for extended periods of time with or without reasonable accommodation.
• Wherepermittedby law, successful completion of a drug test and background check including, but not limited to, criminal records are a condition of employment for Lucid sales centers
• Valid driver’s license with no suspensions within the past year. Drivers under 21 must havemaintaineda Driver’s License for a minimum of 3 years and successfully complete Lucid Training upon hire
• Ability to obtainappropriate stateDMV licensing, where applicable

At Lucid, we don’t just welcome diversity - we celebrate it! Lucid Motors is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity and expression, marital status, and any other characteristic protected under applicable State or Federal laws and regulations.

Compensation Range

Base Pay Range (hourly)

$23—$23 USD

Compensation & Benefits: Lucid offers a comprehensive and competitivebenefits packageincluding medical, dental, and vision insurance; life and disability coverage; paid time off; paid holidays, paid sick leave; and a401(k) retirementplan. Hourly/non-exempt employees accrue up to 120 hours paid time off, and salaried/exempt employee accrue up to 160 hours paid time off.Eligible employees may alsoparticipatein Lucid’s equity program and/or a discretionary annual cash incentive program. Incentive and equity awards, if applicable, aredeterminedbased on individual performance, role scope, market considerations, and overall company results,in accordance withthe terms of the applicable plans.

Equal Opportunity: At Lucid, we believe diversity strengthens everything we build. Lucid Motors is proud to be an equal opportunity employer and is committed to providing an inclusive workplace for all. We consider all qualified applicants without regard to race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity or expression, marital status, or any other characteristic protected by applicable state or federal laws and regulations.

Accessibility: Lucid Motors is committed to providing reasonable accommodations for qualified individuals with disabilities. If you need anyaccommodation toparticipatein the application process, please contact us at TA-Operations <@> lucidmotors.com. This email address is designated solely for accommodation requests and is not monitored for job applications or resume submissions. To be considered for employment, all applications must be submitted through the Lucid Motors Careers website.

Candidate Data Privacy: Bysubmittingyour application, you understand and agree that your personal data will be processedin accordance withour Candidate Privacy Notice.

To all recruitment agencies: Lucid Motors does not accept agency resumes. Please do not forward resumes to Lucid Motors. Lucid Motors is not responsible for any fees related to unsolicited resumes.