Paid Social Strategist — Data-Driven Campaign Builder

Tombras; Knoxville (TN); On-site; USD 55,000 - 70,000; Full time

Job summary

Tombras, a full-service national advertising agency, is seeking a Paid Social Strategist to support media initiatives, analyze data, and execute paid social campaigns in Knoxville, TN. The role emphasizes strategic recommendations, budget pacing, and performance insights to meet client expectations.

Ideal candidates will have 1–2 years in digital marketing, strong analytical skills, and a Bachelor’s degree in marketing or a related field.

Qualifications

• 1–2 years of experience in a digital marketing role.
• Strong analytical and problem-solving skills.
• Excellent organizational and time management skills.
• Strong communication and interpersonal skills.
• Bachelor's degree in marketing, advertising, business, or related field.

Responsibilities

• Supporting media initiatives by providing strategic recommendations for paid social campaigns
• Analyzing data and providing insights to improve paid media performance
• Executing paid social campaigns including campaign build-outs, budget pacing, and bid optimizations
• Monitoring and reporting on campaign performance to ensure they are meeting or exceeding client expectations
• Conducting benchmarking, projecting, and reach & frequency analysis to inform media planning
• Collaborating with cross-functional teams to execute campaigns that meet or exceed client expectations
• Staying current with industry trends and best practices

Skills

Digital marketing experience

Data analysis

Strategic thinking

Communication skills

Education

Bachelor's degree in marketing, advertising, business, or related field

Job description

Tombras, a full-service national advertising agency, is seeking a Paid Social Strategist to support media initiatives, analyze data, and execute paid social campaigns in Knoxville, TN. The role emphasizes strategic recommendations, budget pacing, and performance insights to meet client expectations.

Ideal candidates will have 1–2 years in digital marketing, strong analytical skills, and a Bachelor’s degree in marketing or a related field.