Paid Social Specialist – (Agency)

24 Seven Talent; United States; Remote; USD 95,000 - 105,000; Full time

Job summary

An established industry player is seeking a Paid Social Specialist to manage and optimize campaigns across various platforms. This role offers the opportunity to work 100% remotely while collaborating with creative and analytical teams. You will leverage your deep expertise in social media advertising to drive client growth and success. With a focus on innovation and data-driven strategies, you will play a crucial role in shaping effective marketing campaigns. If you're passionate about performance marketing and eager to make an impact, this is the perfect opportunity for you.

Qualifications

• 5+ years of experience in paid advertising and campaign management.
• Proven ability to execute successful paid social campaigns.

Responsibilities

• Develop and execute Paid Social campaigns across various platforms.
• Monitor campaign performance and optimize for better ROI.

Skills

Paid Social Media Buying

Campaign Management

Data Analysis

Communication Skills

Creative Thinking

Education

Bachelor’s Degree

Tools

Facebook Business Manager

Google Ads

Google Analytics

Excel

TikTok

Job description

This range is provided by 24 Seven Talent. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$95,000.00/yr - $105,000.00/yr

Direct message the job poster from 24 Seven Talent

Sr. Director Of Recruiting at 24 Seven Inc.

100% Remote -Company Los Angeles Based – open to candidates anywhere in the US

Remote Company with Quarterly meetups in LA

*Must have Agency and DTC/Ecommerce client experience

Our client a growing Digital and Performance Marketing Agency is looking for a Paid Social Specialist to join their team!

You will be responsible for the day-to-day management of Paid Social campaigns and responsible for creating and optimizing Paid Social channels to support clients in their growth goals.

Looking for candidates with strong hands on paid social media buying, campaign management, and reporting experience.

Ideal experience is out of media agencies, building or managing teams of practitioners.

You have deep expertise within Facebook ads and you know how to use other media buying platforms like Snapchat, Pinterest, Twitter, TikTok, CTV, and programmatic platforms.

Responsibilities:

• Develop and execute Paid Social campaigns across various platforms, including but not limited to Facebook, Instagram, Pinterest, Snap, Twitter, LinkedIn, and TikTok.
• Conduct audience research and segmentation to develop targeted campaigns that align with client goals and objectives.
• Develop ad copy, creative assets, and landing pages that resonate with the target audience and drive conversions.
• Monitor campaign performance, analyze data, and optimize campaigns to improve ROI.
• Collaborate with internal teams (e.g., creative, analytics) and external partners (e.g., platform reps) to develop and execute campaigns.
• Stay up to date with industry trends and platform updates to ensure that our clients' campaigns are always innovative and effective.

Requirements:

• Bachelor’s degree or equivalent experience
• 5+ years of experience in paid advertising with a focus in campaign management, setup and media buying
• Proven ability of successful paid social campaign execution, with effective communication and presentation skills
• Mastery of analyzing data and metrics using tools including Facebook Business Manager, TikTok, Google Ads, Google Analytics, Excel/Google Sheets
• Analytical and quantitative capability to determine program effectiveness, ROI, etc. with a digital marketing best practices
• General knowledge and understanding of paid media strategy and its implementation into paid media channels
• Experience in performance marketing, media planning, and ecommerce
• Being creative and thinking outside the box
• Strong expertise in Excel
• Able to work independently and balance multiple tasks

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Staffing and Recruiting

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