Paid Social Lead — National Campaigns

Crossmedia; New York (NY); Hybrid; USD 75,000 - 100,000; Full time

Job summary

Crossmedia seeks a Supervisor, Paid Social to join our One Marketplace team in New York. Lead paid social strategy and activation for national clients, translating business goals into effective campaigns with hands-on platform expertise.

The ideal candidate brings 4+ years in paid social, excels in strategy, execution, and measurement, and mentors teammates while partnering with internal teams. Hybrid work with proximity to NY office is required.

Qualifications

• 4+ years in paid social with strategy and measurement.
• Hands-on experience on Meta, LinkedIn, Pinterest, Snapchat, X.
• Ability to translate objectives into paid social plans.
• Strong budgeting, targeting, optimization, and measurement.
• Experience managing client relationships and presenting results.

Responsibilities

• Develop and execute paid social strategies aligned with client objectives.
• Translate client goals into strategic activation plans across platforms.
• Lead day-to-day paid social operations for multiple clients.
• Communicate recommendations and insights to clients and internal teams.
• Manage activation and optimization across platforms (Meta, LinkedIn, Pinterest, Snapchat, X).
• Maintain platform expertise and stay updated on best practices.
• Analyze performance and derive actionable recommendations.
• Develop POVs and thought leadership for clients and team.
• Collaborate with planning, analytics, and creative teams.
• Mentor junior team members and grow capability.
• Identify new platforms and tools to drive value.

Skills

Paid social strategy

Strategy development

Client relationships

Team mentorship

Data-driven optimization

Tools

Meta

LinkedIn

Pinterest

Snapchat

X

Job description

Crossmedia seeks a Supervisor, Paid Social to join our One Marketplace team in New York. Lead paid social strategy and activation for national clients, translating business goals into effective campaigns with hands-on platform expertise.

The ideal candidate brings 4+ years in paid social, excels in strategy, execution, and measurement, and mentors teammates while partnering with internal teams. Hybrid work with proximity to NY office is required.