Paid Social Lead: Meta & TikTok (Remote)

MaxIT Consulting - Max Corporate Group; Texas; Remote; USD 90,000 - 150,000; Full time

Job summary

MaxIT Consulting – Max Corporate Group is seeking a Performance Media Lead for a 100% remote U.S.-based contract (Nov–Apr). You will lead hands-on paid social campaigns on Meta and TikTok, optimize performance, manage creative rotation, and collaborate with cross-functional teams to drive Brand and Performance outcomes.

The role requires 5+ years of paid social experience, strong platform proficiency, and a data-driven mindset to deliver timely, actionable insights during high-volume periods.

Qualifications

• Approximately 5+ years of paid social or digital media experience.
• Hands-on experience managing campaigns across funnel stages.
• Strong experience with Meta Ads Manager and TikTok Ads Manager.
• Experience with campaign trafficking, setup, QA, and launch execution.
• Strong knowledge of audience management, bids, budgets, pacing, and optimization.
• Experience managing creative rotation and identifying creative fatigue.
• Understanding of Brand and Performance marketing objectives.
• Strong analytical skills and data literacy.
• Ability to interpret campaign performance and recommend optimization actions.
• Familiarity with social reporting, analytics, and measurement tools.
• Experience collaborating with creative, media, analytics, and data teams.
• Excellent attention to detail and ability to work under tight deadlines.

Responsibilities

• Manage hands-on paid social campaign execution across Meta and TikTok.
• Build, traffic, QA, launch, maintain, and update campaigns.
• Monitor campaign performance, budget pacing, frequency, bids, audiences, and overall health.
• Manage creative rotation and proactively identify fatigue.
• Identify delivery or performance issues and implement optimizations.
• Analyze campaign data and translate findings into recommendations.
• Develop testing ideas to improve Brand and Performance outcomes.
• Support campaign planning, reporting validation, and measurement processes.
• Collaborate with media, creative, analytics, and data teams.
• Ensure accurate and timely campaign execution during high-volume periods.
• Manage multiple priorities in a fast-paced environment.

Skills

Paid social experience

Meta Ads Manager

TikTok Ads Manager

Campaign trafficking

Audience management

Creative rotation

Brand & Performance

Data analytics

Cross-functional collaboration

Budget pacing

Tools

Meta Ads Manager

TikTok Ads Manager

Job description

MaxIT Consulting – Max Corporate Group is seeking a Performance Media Lead for a 100% remote U.S.-based contract (Nov–Apr). You will lead hands-on paid social campaigns on Meta and TikTok, optimize performance, manage creative rotation, and collaborate with cross-functional teams to drive Brand and Performance outcomes.

The role requires 5+ years of paid social experience, strong platform proficiency, and a data-driven mindset to deliver timely, actionable insights during high-volume periods.