Paid Search Supervisor

Razorfish; New York (NY); Hybrid; USD 75,000 - 120,000; Full time

Benefits offered by this job

Paid Family Care

Fertility support

Pet adoption support

Flexible working arrangements

Work Your World program

Tuition Assistance

Job summary

Razorfish in New York is seeking a Search Supervisor to lead day-to-day paid search operations, mentor junior staff, and drive innovative campaigns using data-driven insights and AI tools. The role requires 4-5 years of SEM experience, GA and Google Ads expertise, SA360 familiarity, and strong leadership with client-facing skills.

This is a hybrid position with four in-office days per week and cross-team collaboration.

Qualifications

• 4-5 years of SEM experience with paid search strategies.
• Strong data analysis skills to derive actionable insights.
• Experience with audience segmentation and targeting.
• Excellent communication and leadership abilities.
• Proficiency in Excel; experience with Google Analytics and Google Ads.
• SA360 experience is required.
• Familiarity with LLMs and Python for marketing workflows.

Responsibilities

• Stay Informed on Best Practices: understand search landscape and industry standards.
• Guide Campaign Development: lead strategists in creating campaigns with data-driven insights.
• Innovate through AI-powered experiences: orchestrate AI agents to support daily operations.
• Oversee Budget Management: manage budgets to meet goals and improve ROI.
• Forecasting and Analysis: develop forecasting models for performance.
• Risk Management and QA: ensure campaign integrity using QA processes.
• Data-Driven Insights: identify opportunities to improve campaigns.
• Performance Reporting: prepare and present client reports.
• Strategic Planning: present quarterly strategy and test plans.
• Cultivate Partnerships: build relationships with partner platforms.
• Collaborate Across Departments: work with teams on holistic media planning.
• Mentor Junior Team Members: share knowledge and foster learning.
• Onboarding Support: guide new team members.
• Client Program Management: act as primary contact for daily management.
• Participate in Leadership Training: engage in internal management programs.

Skills

SEM experience

Data analysis

Audience segmentation

Communication

Leadership

Excel

Google Analytics

Google Ads

SA360

LLMs/Python

Education

BA/BS required

Tools

SA360

Python

Job description

Company DescriptionHi there—at Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record.

Company DescriptionHi there—at Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record. Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what’s coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn’t be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence. If you’re motivated to work alongside top performers, push the boundaries of what’s possible, and help define where technology, business, and marketing are headed next—this is the place to do it. Join us at razorfish.com.

Overview

As a Search Supervisor at Razorfish, you will play a critical leadership role within our integrated client teams, serving as the primary contact for day-to-day search operations while overseeing the workflow of Search Managers and Search Coordinators. This intermediate management position requires a comprehensive understanding of paid search fundamentals and a commitment to developing innovative strategies and maximizing performance for clients with the effective use of advanced technology. You will mentor junior team members, drive the adoption of best practices, and actively shape the tools and processes we use by participating in product sessions with partners. Please note: This is a hybrid schedule requiring of 4 days/week on average in office. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

Responsibilities

• Stay Informed on Best Practices: Actively engage in understanding the search landscape and industry best practices through continuous education, including internal training and webinars, to keep abreast of emerging trends and strategies.
• Guide Campaign Development: Lead Search Strategists and Coordinators in creating innovative campaigns tailored to connect with the right audience at critical moments, focusing on data-driven insights and personalized experiences.
• Innovate through AI-powered experiences: Create and orchestrate teams of AI agents to support daily search campaign operations, enhancing workflow efficiency and ensuring seamless execution of routine tasks.
• Oversee Budget Management: Manage campaign budgets to meet performance goals, proactively identifying solutions to optimize run rates and enhance ROI.
• Forecasting and Analysis: Develop and maintain accurate forecasting models to predict campaign performance, facilitating informed decision-making.
• Risk Management and Quality Assurance: Ensure comprehensive risk management through quality assurance processes, leveraging a RACI framework to uphold campaign integrity.
• Data-Driven Insights: Identify areas for improvement and opportunity through ongoing analysis of data sets, driving strategic adjustments and enhancements to campaigns.
• Performance Reporting: Prepare and present performance reports, highlighting changes and actions taken to improve outcomes, fostering transparency with clients and stakeholders.
• Strategic Planning: Create and present quarterly strategy and test plans to clients that showcase innovative approaches and align with client objectives.
• Cultivate Partnerships: Build and maintain strategic relationships with partner platforms, participating in product sessions to shape tools that optimize campaign performance.
• Collaborate Across Departments: Work with internal teams on holistic media planning and initiatives that foster knowledge sharing and collaboration.
• Mentor Junior Team Members: Actively mentor junior staff by sharing experiences and best practices, fostering a collaborative learning environment.
• Onboarding Support: Assist in onboarding new team members, providing guidance on processes and expectations for smooth integration.
• Client Program Management: Act as the primary contact for daily search program management, anticipating client needs and delivering effective responses.
• Participate in Leadership Training: Engage in internal management training programs to enhance leadership competencies and promote continuous improvement within the team.

Qualifications

• 4-5 years of experience in Search Engine Marketing (SEM), with a strong focus on developing and executing paid search strategies.
• Proficiency in data analysis and interpretation, with the ability to extract actionable insights from large datasets to optimize campaigns and drive strategic decisions.
• Strong understanding of audience segmentation and targeting strategies, enabling personalized experiences throughout the search journey.
• Exceptional communication and interpersonal skillsfor articulating concepts and strategies effectively to clients and team members.
• Demonstrated leadership abilitiesin mentoring junior team members and fostering a collaborative and high-performing environment.
• Proficiency in Microsoft Office Suite, particularly advanced Excel for data management and reporting, along with experience in analytics tools like Google Analytics and Google Ads.
• Experience within Google Ads and SA 360 a MUST
• Expertise in utilizing advanced technology, including Large Language Models (LLMs) and Python or other programming languages,to improve campaign strategies, enhance content generation, and optimize marketing workflows.
• Strong client-service orientation, with a proven ability to build and maintain relationships with clients and partners.
• Solid understanding of online campaign measurement and methodologiesto ensure effective performance optimization.
• Keen attention to detailand the ability to juggle multiple projects while meeting deadlines.
• Committed to continuous learning, staying updated on industry trends and best practices in digital marketing.

Education

• BA/BS required; advanced degrees or certifications in digital marketing are advantageous.

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources.

Our Best-in-class Wellness And Benefits Offerings Include

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances
• The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $75,050.00 - USD $120,159.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/5/2027.