Paid Media & Creative Manager

Carriage House Creative; Atlanta (GA); Hybrid; USD 80,000 - 90,000; Full time

Benefits offered by this job

Salary of $80,000–$90,000

Flexible working arrangements

Paid time off (PTO) including holidays

Paid parental leave

In-person strategy days in Atlanta

Job summary

Carriage House Creative, a boutique digital marketing agency in Atlanta, seeks a Paid Media & Creative Manager to own 1–2 client accounts. This hybrid role blends media strategy with creative direction, shaping both ad performance and creative output, and collaborating directly with founders.

You will lead testing, reporting, and strategic discussions, while training junior teammates and refining our framework for scalable success. Hybrid working arrangement with client demand in Atlanta.

Qualifications

• 4–6 years of hands-on paid media experience, ideally at an agency or with DTC/e-commerce brands.
• Deep expertise in Meta and strong hands-on experience in Google Ads, including Performance Max and Shopping.
• Understanding of business metrics like MER, contribution margin, and new customer growth beyond ROAS.
• Strong creative instinct for what makes people stop scrolling, with a portfolio or examples of ad creative you’ve briefed or written.

Responsibilities

• Own 1–2 client accounts, leading media strategy across Meta, Google, Pinterest, and TikTok.
• Develop creative briefs and collaborate with designers and creators to produce compelling ads.
• Bridge performance and creative by analyzing hooks, formats, and angles to inform next rounds of creative.
• Lead client calls, explain strategies, and provide recommendations with clear rationale.
• Design and refine testing frameworks, launch checklists, and reporting for repeatable success.
• Mentor coordinators and newer team members on platforms and best practices.

Skills

Paid media strategy

Meta ads

Google Ads

Creative briefs & ad copy

UGC & creator-led content

Client relationship management

Testing & measurement

Tools

Meta

Google Ads

Job description

Company Description

Carriage House Creative is a boutique digital marketing agency in Atlanta. We partner with established female-founded DTC and lifestyle brands as an extension of their marketing teams. We’ve been doing this since 2020, and we still work with our very first client.

We believe creative is the biggest lever in paid media, and we start every decision from the customer’s point of view. Our work covers paid media, creative, creator programs, and branding.

Role Description

We’re hiring a Paid Media & Creative Manager to join our team. It’s a hybrid role for someone who sees media and creative as one job. You’ll own 1-2 client accounts, becoming deeply engrained in their brand and goals. You’ll have the opportunity to lead media strategy through results, shape the creative that powers them, talk directly with the founders behind them, and help build the systems that define how CHC works.

What You’ll Own

• Paid media management and performance reporting across Meta, Google, Pinterest, and TikTok for a portfolio of e-commerce and partner accounts.
• Creative strategy for your accounts. You’ll write briefs, analyze top versus bottom performing ads, plan what to test, and work with our designers and creators to bring it all to life.
• The loop between performance and creative. You’ll read what’s working and why, down to the hook, format, and angle, and turn it into the next round of creative.
• Your clients’ week-to-week relationships. You’ll lead calls, explain what’s happening and why, and bring recommendations before anyone asks.
• Testing, with real rigor. You’ll decide what to test, when to scale, and when to cut, and you’ll make those calls confidently.
• How we do media and creative. You’ll build and improve testing frameworks, creative brief templates, launch checklists, and reporting, so good work is repeatable.
• Growing the people around you. You’ll train coordinators and newer team members on platforms and best practices.

What you bring

• 4–6 years of hands-on paid media experience, ideally at an agency or with DTC/e-commerce brands.
• Deep expertise in Meta and strong hands-on experience in Google Ads, including Performance Max and Shopping.
• An understanding of what drives a business, like MER, contribution margin, and new customer growth, not only in-platform ROAS.
• A strong creative instinct for what makes people stop scrolling, with a portfolio or examples of ad creative you’ve briefed, concepted, or written.
• Experience writing ad copy and creative briefs for paid social, especially UGC and creator-led content.
• A self-starter with good judgment. You spot what an account needs, make the call, and tell us what you did and why.
• Good judgment and the confidence to act on it. You make the call, then tell us what you did and why.

Bonus points

• Pinterest and/or TikTok Ads experience
• Meta certification
• Experience with women’s apparel, children’s, home, gifting, or lifestyle brands
• Based in Atlanta, for in-person strategy days and client time

Why CHC

You’ll work directly with our founder and have a real voice in strategy and in how the agency grows. Our clients are brands we care about, and our relationships with them last for years. There’s a clear path to grow into senior and leadership positions as we grow.

What we offer

• Salary of $80,000–$90,000
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Paid parental leave
• 20 days PTO
• Flexible working arrangements