Paid Media Coordinator — Music Marketing & Billing

Niceboard; Los Angeles (CA); On-site; USD 42,000 - 64,000; Full time

Benefits offered by this job

Comprehensive benefits

Wellbeing programs

401(k) matching

Job summary

Universal Music Group is seeking a Coordinator for the Virgin Music Group Paid Media team in Hollywood, CA. You will support the full paid media campaign lifecycle, collaborate with clients and internal teams, and help manage billing and day‑to‑day operations, with opportunities to advance into media planning and management.

The role suits someone passionate about music, highly organized, detail‑focused, and curious about digital advertising across multiple platforms.

Responsibilities

• Support the paid media team throughout the campaign lifecycle, including briefing, audience research, media planning, setup, launch, optimization, and reporting
• Coordinate with clients and internal teams to gather creative assets, copy, destination links, approvals, and other campaign materials; track deadlines and flag missing items
• Assist with campaign setup and media buying across platforms such as Meta, TikTok, Google/YouTube, Snapchat, X, and programmatic advertising partners
• Perform prelaunch quality checks on access, creative specifications, copy, links, targeting, budgets, flight dates, and tracking parameters
• Monitor campaign delivery, spend, and budget pacing; flag discrepancies or performance concerns and assist with optimizations under the guidance of the paid media team
• Support audience research, segmentation, and activation across artist affinity, interest, engagement, retargeting, customer, and lookalike audiences
• Coordinate campaign changes, creative refreshes, and testing, maintaining accurate records of approvals and updates
• Prepare accurate campaign updates and post campaign reports using advertising platforms, internal tools, and third-party dashboards
• Track performance against campaign objectives and relevant metrics
• Translate campaign results into clear takeaways and recommendations for review by the paid media team
• Stay informed about advertising platform updates, music marketing trends, and emerging media partners; share relevant opportunities with the team
• Own the department’s billing workflow in partnership with Finance, including raising POs, collecting invoices, maintaining billing records, reconciling spend, and tracking outstanding items
• Coordinate purchase orders, vendor setup, campaign coding, and payment follow-up as required
• Help reconcile planned budgets, platform spend, and vendor invoices; flag discrepancies for resolution
• Maintain campaign trackers (Airtable tool), reporting calendars, and organized campaign documentation
• Coordinate team meetings, agendas, notes, and action items, and follow up on deadlines and deliverables
• Support timely communication among internal teams, clients, and media partners regarding assets, campaign status, reporting, and billing
• Skills and Abilities: Strong interest and curiosity to learn digital advertising, audience development, and music marketing; excellent organizational and time management skills; strong attention to detail; clear written and verbal communication; comfortable with numbers; foundational understanding of paid social advertising; familiarity with social platforms; proactive problem solving; ability to work collaboratively and handle confidential information
• Experience And Technical Qualifications: Relevant experience in digital advertising, marketing, media, or related field; proficiency with Microsoft Excel, PowerPoint, Word; proficiency in Figma, Airtable, Canva; experience with Meta/TikTok/Google Ads; familiarity with analytics, pixels, UTM tracking; experience with invoice processing and SAP/Uniport; music industry experience preferred

Job description

Universal Music Group is seeking a Coordinator for the Virgin Music Group Paid Media team in Hollywood, CA. You will support the full paid media campaign lifecycle, collaborate with clients and internal teams, and help manage billing and day‑to‑day operations, with opportunities to advance into media planning and management.

The role suits someone passionate about music, highly organized, detail‑focused, and curious about digital advertising across multiple platforms.