Paid Media Analyst

SupplyHouse.com; Yorktown (VA); Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Paid vacation

Long‑term disability

Life insurance

Wellness programs

Work from home stipend

Equipment provided

Flex-Time policy

EAP

Job summary

SupplyHouse.com is seeking a Paid Media Analyst to join the Growth Marketing Team. You will manage multi-channel paid media, optimize SEM and TV/video campaigns, and partner with analytics and creative teams to deliver measurable growth.

Remote role with some travel to Melville, NY; flexible on-site presence accepted. Degree in Marketing/Statistics and 1+ year of TV/CTV/Demand Gen experience required; strong Excel skills are essential.

Qualifications

• Bachelor's degree in Marketing, Statistics, or a related business field.
• 1+ year of TV, CTV, and Demand Gen experience.
• Strong experience with Microsoft Office products, especially Excel data analysis.

Responsibilities

• Support daily management of paid media programs across search, shopping, social, retargeting, streaming TV and video campaigns.
• Execute and optimize SEM campaigns across Google Ads and Microsoft Ads for efficiency, coverage and accuracy.
• Assist with budget pacing and allocation decisions based on performance, tests and objectives.
• Design and implement structured campaign experiments to improve ROI and scalability.
• Build and optimize remarketing campaigns across search, social and display to boost engagement.
• Support launch and performance tracking of video campaigns across YouTube, paid social and streaming TV.
• Monitor performance of product launches, promotions and seasonal campaigns and synthesize insights.
• Prepare recurring reports and dashboards communicating performance trends, test outcomes, and recommendations to marketing leadership.
• Collaborate with the Paid Media Manager and cross-functional teams to align campaign execution with broader marketing and growth initiatives.
• Partner with platform reps on emerging features, beta programs, and best practices.
• Maintain campaign documentation and clean account structures for reliable tracking and scalability.

Skills

TV advertising

CTV

Demand Gen

Excel data analysis

Microsoft Office

Education

Bachelor's degree in Marketing/Statistics/Business

Tools

Excel

Job description

Real service. com, we value every individual team member and cultivate a community where people come first. Led by our core values of G enerosity, R espect, I nnovation, T eamwork, and GRIT, we’re dedicated to maintaining a supportive work environment that celebrates diversity and empowers everyone to reach their full potential. As an industry-leading e-commerce company specializing in HVAC, plumbing, heating, and electrical supplies since 2004, we strive to foster growth while providing the best possible experience for our customers.

We are looking for a Paid Media Analyst to join our Growth Marketing Team in our Marketing department. This individual will report into our Paid Media Manager and support the execution, optimization, and reporting of multi-channel paid media campaigns across search, shopping, social, video, and retargeting platforms. Working closely with partners across Marketing, Analytics, and Creative, this role will leverage data analysis and structured testing to improve campaign performance, increase efficiency, and help ensure our marketing investments deliver measurable business impact. If you’re passionate about digital marketing, enjoy digging into data to uncover opportunities, and are excited to optimize campaigns that drive profitable growth, we’d love to hear from you!

This remote position is open to individuals who live in, or are open to relocating to, the following states: This position requires travel to our headquarters in Melville, NY 3 times per year for internal meetings and team building activities. We reimburse reasonable and necessary travel expenses, and you’re also welcome to work on-site anytime beyond these visits – our doors are always open.

Role Type: Full-Time, Exempt

Location: Remote

Schedule: Monday through Friday, 8:00 a.m. Our starting pay practice is the minimum to middle portion of the range, depending on experience, qualifications, and internal equity, consistent with applicable law and it is rare for a new hire to start above the midpoint.

• Support daily management of paid media programs, including Paid Search, Shopping, Paid Social, Retargeting, Streaming TV, and Video campaigns
• Execute and optimize search engine marketing (SEM) campaigns across Google Ads and Microsoft Ads, ensuring efficiency, coverage, and accuracy
• Assist with budget pacing and allocation of decisions based on performance data, test outcomes, and overall campaign objectives
• Design and implement structured campaign experiments to enhance ROI, conversion efficiency, and account scalability
• Build and optimize remarketing and retargeting campaigns across search, social, and display environments to improve customer engagement and retention
• Support launch and performance tracking of video campaigns across YouTube, paid social, and streaming TV platforms
• Monitor and analyze performance of product launches, promotions, and seasonal campaigns; synthesize data into actionable insights
• Prepare recurring reports and dashboards that communicate performance trends, testing outcomes, and recommendations to marketing leadership
• Collaborate with the Paid Media Manager and cross-functional teams to align campaign execution with broader marketing and growth initiatives
• Partner with platform representatives to stay informed on emerging features, beta programs, and industry best practices
• Maintain accurate campaign documentation and clean account structures to ensure reliable tracking, consistency, and long‑term scalability
• Bachelor's degree in Marketing, Statistics, or a related business field
• ~1+ year of TV, CTV, and Demand Gen experience
• ~ Strong experience with Microsoft Office products, especially Excel data analysis

We have awesome benefits – We offer a wide variety of benefits to help support you and your loved ones. Comprehensive and affordable medical, dental, vision, and voluntary life insurance options

• ~Paid vacation, sick time, and holidays
• ~ Company-paid basic life insurance and long‑term disability
• ~ Discounted auto, home, and pet insurance programs
• ~ Flexible Spending Account (FSA)
• ~ Confidential mental health, financial planning, and legal support through our Employee Assistance Program (EAP)
• ~ Company-provided equipment and one‑time $250 work from home stipend
• ~$We promote work‑life balance –We value your time and encourage a healthy separation between your professional and personal life to feel refreshed and recharged. Look out for our wellness initiatives and ask about our Flex-Time Policy!

In an exciting and evolving industry, we provide opportunities for career growth through our annual merit and bonus opportunities, hands‑on training, diversity and inclusion initiatives, internal mobility options, and professional development budget.

Remote employees are expected to work in a distraction‑free environment. Personal devices, background noise, and other distractions should be kept to a minimum to avoid disrupting virtual meetings or business operations.

S. on a full‑time basis. SupplyHouse.com will not sponsor applicants for work visas.

To ensure fairness and trust in our hiring process, we ask that all application materials, assessments, and interview responses reflect your own thinking and perspective.