Outlier is HIRING NOW for Brand Expert (US, remote work)

Globalhrcommunity; United States; Remote; USD 60,000 - 80,000; Part time

Job summary

An innovative AI research company is seeking candidates with a strong grasp of branding and design principles. This role involves evaluating AI-generated branding elements, providing constructive feedback, and refining designs to align with brand identity. You will work with various data types, including design briefs and marketing materials, to enhance the AI's capabilities in brand storytelling and aesthetics. If you are passionate about design and eager to contribute to cutting-edge AI projects, this opportunity is perfect for you.

Benefits

Handsome compensation

Flexible working hours

Qualifications

• Strong understanding of branding and design principles is essential.
• Excellent communication skills for providing design feedback.

Responsibilities

• Evaluate and improve AI-generated branding responses and designs.
• Provide detailed feedback to enhance AI’s understanding of branding.

Skills

Branding knowledge

Design principles

Typography

Color theory

Written communication

Verbal communication

Education

Bachelor’s degree in Graphic Design

Bachelor’s degree in Branding

Bachelor’s degree in Marketing

Tools

Adobe Creative Suite

Figma

Job description

Perks: US organisation, handsome compensation

Compensation: Starting at $12 to $25/hour (~Rs. 1400+ per hour)

• if you work an average of 3 hours a day – that could be upwards of Rs 1L per month
• if you choose to work average 8 hours a day – that could be upwards of Rs 2.2L per month

Expected (minimum) Commitment: 10 hours/week

Role Overview:

A well-funded AI research company is looking for candidates with strong Branding knowledge.

What does day-to-day look like:

You would spend time evaluating and improving AI-generated responses related to brand design, visual identity, and creative strategy. Your role involves providing detailed feedback to enhance the AI’s understanding of branding, aesthetics, and design principles. You’ll work with multi-modal data, including text-based design briefs, AI-generated logo concepts, marketing collateral, and brand storytelling elements.

Here are a couple of examples of the types of roles you might encounter:

• Logo & Identity Review: Evaluate AI-generated logo concepts for a startup and suggest refinements based on brand positioning and design principles.
• Brand Messaging Task: Assess an AI-generated tagline or brand story for consistency, emotional appeal, and alignment with the company’s identity.
• Marketing Collateral Task: Provide feedback on AI-generated social media post designs, ensuring typography, color schemes, and layouts align with the brand guidelines.

You’ll address tasks such as:

• Scoring AI-generated branding elements on aesthetics, originality, and relevance.
• Refining AI-generated designs and written branding content.
• Providing constructive feedback to train AI models in brand storytelling and design coherence.

Requirements:

• Strong understanding of branding, design principles, typography, and color theory.
• Excellent written and verbal communication skills for design critique and feedback.
• Ability to evaluate content for aesthetic appeal, brand consistency, and strategic alignment.
• Proficiency in design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) or Figma.

Preferred:

• Bachelor’s degree in Graphic Design, Branding, Marketing, or a related field (or equivalent experience).
• Experience in brand identity design, creative direction, or marketing design.
• Prior experience in evaluating AI-generated visuals or content.