Organic Growth & Search Director

Daloopa, Inc.; New York (NY); On-site; USD 230,000 - 250,000; Full time

Benefits offered by this job

Competitive pay + performance incentiv

Equity in a fast-growing FinTech

Career growth and mentorship

Vibrant, collaborative culture

Full benefits package

Job summary

Daloopa in New York City is seeking a Director of Organic Growth & Search to own how our brand and products are discovered across traditional and AI-powered search.

You will lead strategy across SEO, AEO/GEO, and organic experimentation, focusing on growing high-value, non-branded discovery and a robust pipeline.

You will collaborate with product marketing, brand, and demand teams to translate PR and campaigns into authoritative links, citations, and measurable business impact.

Qualifications

• Minimum 8 years in SEO, search strategy, or organic growth in B2B tech or SaaS.
• Deep expertise in technical SEO, site architecture and authority building.
• Proven track record growing non-branded organic discovery and pipeline.
• Strategic yet hands-on with ability to own roadmap and run experiments.

Responsibilities

• Own organic growth strategy across SEO, AEO/GEO, and emerging channels.
• Grow search visibility across AI-powered search and answer engines.
• Define content strategy with PMMs and experts for traditional and AI search.
• Turn brand momentum into authority with PR and partnerships.
• Lead testing program for content, pages, and conversion paths.
• Measure impact with cross-functional attribution and reporting.

Skills

SEO strategy

Organic growth

Cross-functional collaboration

Data-driven decision making

Hands-on SEO

Education

Bachelor's degree in a relevant field

Tools

Google Search Console

GA4

Semrush

Ahrefs

Profound

AthenaHQ

Job description

Daloopa is transforming how investment professionals work. Our mission is to eliminate the slow, error-prone parts of fundamental research—without sacrificing accuracy or auditability.

Founded by a former equity research analyst and top engineers, we built an AI-powered platform that converts complex financial filings, transcripts, and KPIs into clean, hyperlinked, customizable data. This means analysts spend less time on manual tasks and more time generating insights that drive performance.

Today, Daloopa powers the workflows of leading investment teams worldwide—helping them move faster, think deeper, and make every decision with confidence. If you’re passionate about building technology that solves real‑world problems and want to make an impact, join us and help redefine the future of investment research.

• Competitive pay + performance incentives
• Equity in a fast-growing FinTech
• Career growth and mentorship opportunities
• A vibrant, collaborative culture
• Full benefits package

About the role

Location

New York City (Hybrid). In-office at least three days per week (Tues, Wed, & Thurs)

Compensation

$230,000-$250,000 total cash compensation (base salary + variable) + equity + benefits (This range is reflective of level of contribution. Candidates who fully match what we’re looking for in this role will be at the top of the range.)

Daloopa is looking for a Director of Organic Growth & Search to own how our brand and products are discovered across traditional and AI-powered search.

You will lead our strategy across SEO, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and organic experimentation, with a focus on growing high-value, non-branded discovery and qualified pipeline.

You will also ensure Daloopa’s broader brand momentum—from PR, partnerships, brand activations and content—translates into lasting organic value through authoritative links, citations, and visibility.

What You’ll Do

• Own organic growth: Develop and execute Daloopa’s strategy across SEO, AEO/GEO, and emerging organic channels, with a focus on driving non-branded discovery and pipeline.
• Grow search visibility (including AI search): Own keyword strategy, on-page and technical SEO, internal linking, and site architecture. Establish how Daloopa shows up across AI-powered search and answer engines, and test strategies to increase relevant citations and visibility.
• Shape organic content strategy: Identify priority search opportunities and partner with PMMs and subject‑matter experts to optimize content for traditional and AI search.
• Turn brand momentum into authority: Partner with brand, comms, and demand generation stakeholders to translate PR, brand activations, and campaigns into authoritative links, mentions, and citations.
• Experiment and optimize: Build a disciplined testing program across content, landing pages, conversion paths, and traditional and AI search to identify and scale what drives qualified organic growth.
• Measure business impact: Establish reporting across organic visibility, engagement and conversion, partnering with Marketing leadership and Marketing Ops / RevOps to continually improve attribution.

Who You Are

• 8+ years of experience in SEO, search strategy, and/or organic growth, ideally at a B2B technology, fintech or SaaS company.
• Deep expertise across SEO (including technical SEO), search intent, site architecture, and authority building.
• Strong understanding of AI search and hands‑on experience with AEO/GEO strategies and experimentation.
• Track record of growing non‑branded organic discovery and connecting organic programs to qualified leads, pipeline, or revenue.
• Strategic but hands‑on—you can set the roadmap while also digging into search data, auditing pages, and launching experiments.
• Proficient with tools for search performance (Google Search Console), web analytics (GA4), SEO research (Semrush or Ahrefs), and AEO/GEO visibility (Profound, AthenaHQ, or similar).
• Strong cross‑functional partner.

Preferred

• Familiarity with financial services, investment research, and/or workflows tools (API, MCP, LLMs).
• Experience working in a startup or high‑growth environment.

Success Looks Like

• Daloopa materially expands its visibility for high‑value, non‑branded searches relevant to our target audience.
• Daloopa becomes increasingly visible and cited across AI‑powered search experiences, supported by a scalable AEO/GEO playbook across Claude, ChatGPT, Gemini, Copilot, Perplexity, and Google AI Overviews.
• Organic discovery becomes a growing source of qualified pipeline.
• Daloopa has a repeatable experimentation engine for identifying and scaling new sources of organic growth.