Optician / Frame Stylist (Licensed or Non-Licensed)

Premier Eye Associates; Collingswood (NJ); On-site; USD 36,000 - 60,000; Full time

Job summary

Premier Eye Associates is seeking an energetic eyewear consultant to guide patients through selecting frames and lens options. You will confidently discuss pricing, insurance benefits, and upgrades while maintaining an engaging, high-energy patient experience.

You will educate patients on lens options, make clear recommendations, and ensure accurate dispensing and adjustments. The role is fast-paced and focused on building trust and delivering a superior optical experience.

Responsibilities

• Guide patients in selecting eyewear that fits their lifestyle and needs
• Educate patients on lens options and make clear recommendations
• Confidently present pricing and explain insurance benefits
• Dispense and adjust glasses with precision and care
• Maintain and organize optical inventory and displays
• Support overall patient experience and office flow

Job description

Who This Role Is For

This is not a passive retail job.

 You are responsible for helping patients see better, feel confident, and make decisions they trust. That requires more than being nice. It requires confidence, communication, and the ability to guide people.

We are looking for someone who is comfortable:

• Leading conversations
• Making recommendations
• Talking about money clearly and confidently

We can train product knowledge. We cannot train confidence, energy, or presence.

The Reality of This Role

• You will be guiding patients through purchasing decisions, not just showing products
• You will need to confidently recommend higher-quality options when appropriate
• You will have conversations about pricing, insurance, and upgrades
• You will work in a fast-paced environment where multiple patients need attention
• You are expected to maintain strong energy and engagement throughout the day

If you are uncomfortable influencing decisions or discussing money, this role will feel difficult.

What Success Looks Like

You will thrive here if you naturally:

• Speak with confidence and guide conversations instead of waiting
• Build trust quickly and make patients feel comfortable making decisions
• Recommend what's best for the patient, not just what's easiest
• Handle pricing conversations clearly without hesitation
• Stay engaged and attentive even during long or busy days
• Accept coaching and improve quickly
• Take ownership of your results and performance

This Is NOT the Right Role for You If You:

• Feel uncomfortable recommending products or services
• Avoid conversations about money or value
• Prefer a low-pressure, purely transactional role
• Wait for direction instead of taking initiative
• Struggle receiving direct feedback
• Get discouraged by rejection or indecision

What You'll Be Doing

• Guide patients in selecting eyewear that fits their lifestyle and needs
• Educate patients on lens options and make clear recommendations
• Confidently present pricing and explain insurance benefits
• Dispense and adjust glasses with precision and care
• Maintain and organize optical inventory and displays
• Support overall patient experience and office flow

What We Value

• Walk the Walk: We do what we say and own our mistakes
• Shift the Paradigm: We create a standout, memorable patient experience
• Think Big: We aim higher than average retail or healthcare standards
• Be Family Oriented: We genuinely care about patients and teammates
• Grow: We expect continuous personal and professional growth
• Deliver Happiness: Every interaction matters

Final Note

We are not looking for someone to "sell glasses." We are looking for someone who can guide patients, build trust, and confidently help them make the right decisions.