Operations Consultant - Marketing

MetLife; Bridgewater (MA); On-site; USD 73,000 - 92,000; Full time

Job summary

Join a leading financial services company as an Operations Consultant - Marketing. In this role, you will lead marketing campaigns and manage over 2,000+ assets to engage employees and policyholders effectively. The position focuses on collaboration, compliance, and strategic planning within a dynamic team setting, ideal for those with strong marketing backgrounds.

Benefits

Comprehensive health plan

401(k) with employer matching

Tuition assistance

Employee Assistance Program (EAP)

Qualifications

• 5+ years of marketing experience preferred.
• Experience working with geographically remote teams.
• Ability to collaborate effectively across teams.

Responsibilities

• Lead and manage integrated marketing campaigns.
• Collaborate with various teams for asset management.
• Ensure compliance for marketing communications.

Skills

Interpersonal skills

Influencing skills

Strategic thinking

Superior communication

Education

High School diploma or equivalent

Bachelor's degree (preferred)

Job description

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The Role:

The Operations Consultant - Marketing will lead and manage Group Benefit employee-facing integrated marketing campaigns, foundational pitch slides and 2,000+ marketing communication assets. The candidate will also cross train to assist in managing strategic-cross functional email and direct mail campaigns that are designed to increase engagement and retention efforts with employees and policyholders.

Requirements

Description and Requirements

The Role:

The Operations Consultant - Marketing will lead and manage Group Benefit employee-facing integrated marketing campaigns, foundational pitch slides and 2,000+ marketing communication assets. The candidate will also cross train to assist in managing strategic-cross functional email and direct mail campaigns that are designed to increase engagement and retention efforts with employees and policyholders.

This person must be strategic, analytical, results oriented and required to work with teams that develop comprehensive, end-to-end marketing strategies for US Group Benefits’ eligible employees and enrolled participants to achieve strong and profitable acquisition, loyalty, and retention.

Key Responsibilities:

• Partner with teams within US Employee Marketing and MetLife Product teams to maintain creative assets & messaging that supports the Group Benefits marketing objectives:
• A&H, Dental, Disability, Life, Pet, Vision, Aura, MetLife Legal Plans, HS&SA, Multiproduct, Federal, SEO, MetLife.com, etc.
• Lead contact for all marketing legal submissions and review; maintain asset inventories, update legal numbers; oversee all footnotes/disclaimers and ensure pieces are compliant
• Manage all required state filings for Group Benefits marketing; assign identification numbers, submit all necessary documentation, and track all filings with appropriate teams
• Direct outside vendors and agency to ensure all collateral and digital pieces are updated correctly and within scheduled timeframes
• Support the Communications and Engagement Leads (CEL) and internal sales/customer relationship teams with ad hoc legal, compliance and asset requests for marketing materials/campaign execution and updates
• Collaborate with marketing technology (HighSpot, MSMS, RedOak etc.), legal/compliance, sales and other marketing teams as needed
• Upload assets to Highspot (Market enablement repository) and find new innovated ways to showcase assets for our customers
• Maintain, update and publish a monthly inventory spreadsheet utilized by the product teams
• Track asset utilization via reporting from Highspot and proactively propose modifications and the retirement of exact assets
  
  
  

Essential Business Experience and Technical Skills:

• Strong interpersonal skills to work collaboratively
• Strong influencer skillset across a broad spectrum of stakeholders
• Deep understanding of relevant current business initiatives and challenges within financial services organizations
• Proven experience effectively communicating with both sales teams, business executives, and technical audiences, with the ability to drill into technical detail as needed
• Superior written and presentation skills
• Strategic thinker with the ability and the skill set to see the bigger picture as well as understand the details of campaigns
• Advisory and consultative skillset to provide guidance to our content authors and contributors to improve how we share content
• Ability to work well with geographically remote teams and lead through influence
• 5 + of marketing experience (preferred)
• High School diploma or equivalent required, Bachelor's degree preferred
  
  
  

The salary range for applicants for this position is 73,000 - 92,000.

Benefits We Offer

Our U.S. benefits address holistic well-being with programs for physical and mental health, financial wellness, and support for families. We offer a comprehensive health plan that includes medical/prescription drug and vision, dental insurance, and no-cost short- and long-term disability. We also provide company-paid life insurance and legal services, a retirement pension funded entirely by MetLife and 401(k) with employer matching, group discounts on voluntary insurance products including auto and home, pet, critical illness, hospital indemnity, and accident insurance, as well as Employee Assistance Program (EAP) and digital mental health programs, parental leave, volunteer time off, tuition assistance and much more!

About MetLife

Recognized on Fortune magazine's list of the 2025 "World's Most Admired Companies", Fortune World’s 25 Best Workplaces for 2024, as well as the 2025 Fortune 100 Best Companies to Work For , MetLife , through its subsidiaries and affiliates, is one of the world’s leading financial services companies; providing insurance, annuities, employee benefits and asset management to individual and institutional customers. With operations in more than 40 markets, we hold leading positions in the United States, Latin America, Asia, Europe, and the Middle East.

Our purpose is simple - to help our colleagues, customers, communities, and the world at large create a more confident future. United by purpose and guided by empathy, we’re inspired to transform the next century in financial services. At MetLife, it’s #AllTogetherPossible . Join us!

MetLife is an Equal Opportunity Employer. All employment decisions are made without regards to race, color, national origin, religion, creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, marital or domestic/civil partnership status, genetic information, citizenship status (although applicants and employees must be legally authorized to work in the United States), uniformed service member or veteran status, or any other characteristic protected by applicable federal, state, or local law (“protected characteristics”).

If you need an accommodation due to a disability, please email us at [e-mail]. This information will be held in confidence and used only to determine an appropriate accommodation for the application process.

MetLife maintains a drug-free workplace.

73,000 - 92,000

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management and Manufacturing

• Industries

  Insurance

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