Oncology Launch Strategy & Patient Marketing Lead

Allergan; Mettawa (IL); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Comprehensive benefits

Health insurance

401(k)

Paid time off

Job summary

AbbVie seeks an Associate Director to lead the APS Strategy & Marketing for an oncology launch. You will shape the care model, drive readiness, and align cross-functional partners to deliver patient services that support access, initiation, and persistence on therapy.

The role requires strong strategic planning, marketing execution across multiple channels, and collaboration with Brand, APS marketing, and field teams. Travel up to 20% and a comprehensive benefits package are part of the role.

Qualifications

• Bachelor's degree required.
• Progressive experience in pharmaceutical, biotechnology, healthcare, patient services, market access, marketing, customer experience, or related field.
• Demonstrated ability to lead complex, cross-functional initiatives from strategy through implementation.
• Strong strategic planning, problem solving, communication, stakeholder management, budget, vendor, timeline, and executive communication skills.
• Up to 20% travel.

Responsibilities

• Contribute to end-to-end APS strategy and launch plan from care model design through readiness, execution and optimization.
• Translate insights into support solutions that help patients access, start, and stay on therapy.
• Define the support value proposition, experience principles, and prioritized capabilities with APS and Oncology stakeholders.
• Develop patient and provider marketing strategy, including journeys, messages, channels, and engagement plans.
• Lead collaboration across Brand, Market Access, Medical and Regulatory to develop patient services initiatives.
• Own portions of budget planning, forecasting, vendor scope, and post-launch optimization.

Skills

Cross-functional leadership

Strategic planning

Communication

Budget management

Project management

Education

Bachelor's degree

Job description

AbbVie seeks an Associate Director to lead the APS Strategy & Marketing for an oncology launch. You will shape the care model, drive readiness, and align cross-functional partners to deliver patient services that support access, initiation, and persistence on therapy.

The role requires strong strategic planning, marketing execution across multiple channels, and collaboration with Brand, APS marketing, and field teams. Travel up to 20% and a comprehensive benefits package are part of the role.