APS Strategy & Oncology Launch Lead

SmartRecruiters, Inc.; Mettawa (IL); On-site; USD 142,000 - 269,000; Full time

Job summary

AbbVie seeks an Associate Director, APS Strategy & Marketing - Oncology Launch to champion the patient services launch for a multiple myeloma product. You will connect APS and the Oncology brand team to translate strategy, patient and provider needs, access dynamics, and operational requirements into an integrated support plan and launch strategy.

You will lead patient and provider marketing strategy, readiness, and cross-functional collaboration across brand, APS marketing, analytics, and field

Qualifications

• Bachelor's degree required.
• Progressive experience in pharmaceutical, biotechnology, healthcare, patient services, market access, marketing, customer experience, or a related field.
• Demonstrated ability to lead complex, cross-functional initiatives from strategy through implementation.
• Strong strategic planning, problem solving, communication, stakeholder management, budget, vendor, timeline, and executive communication skills.
• Up to 20% travel.

Responsibilities

• Contribute to end-to-end APS strategy and launch plan from care model design through readiness, execution, and optimization.
• Translate patient, caregiver, provider, access, field, and market insights into support solutions that help patients access, start, and stay on therapy.
• Define the support value proposition, experience principles, and prioritized capabilities with APS and Oncology stakeholders.
• Reflect the multiple myeloma journey, including care settings, treatment sequencing, education needs, access barriers, affordability, and therapy support requirements in offerings and marketing materials.
• Orchestrate collaboration across Brand, Market Access, Medical, Legal, Regulatory, Compliance, Operations, Analytics, Finance, Technology, Field teams, and partners in the development of patient services initiatives and marketing.

Education

Bachelor's degree

Job description

AbbVie seeks an Associate Director, APS Strategy & Marketing - Oncology Launch to champion the patient services launch for a multiple myeloma product. You will connect APS and the Oncology brand team to translate strategy, patient and provider needs, access dynamics, and operational requirements into an integrated support plan and launch strategy.

You will lead patient and provider marketing strategy, readiness, and cross-functional collaboration across brand, APS marketing, analytics, and field