Nursery Sales Representative (Outside)

Northern Nurseries, Fairport; Windsor Locks (CT); On-site; USD 60,000 - 90,000; Full time

Job summary

Northern Nurseries is seeking an experienced Outside Nursery Sales Representative to expand its Nursery Division across Connecticut, Massachusetts, New Hampshire, and Vermont. The role requires building strong relationships with landscapers, delivering expert plant and hardline solutions, and traveling frequently to visit sites and events.

Ideal candidates have 3–5 years in Nursery/Landscaping sales, deep knowledge of plant materials and turf products, and excellent communication and

Qualifications

• 3–5 years of experience in the Nursery/Landscaping Industry, outside sales, or a related field.
• Strong knowledge of plant materials, hardscape materials, and turf care products.
• Excellent organizational, communication, and relationship-building skills.
• Ability to travel extensively within assigned territory, including multiple overnight trips per week.

Responsibilities

• Drive sales growth by generating new business and nurturing key customer relationships.
• Promote Northern Nurseries’ complete product offering and manage assigned accounts.
• Collaborate with marketing on catalogs and promotions and represent the company at trade shows and events.
• Provide regular updates to leadership on sales performance and customer feedback.

Skills

Plant materials knowledge

Sales skills

Customer relationship building

Organizational communication

Education

Degree in horticulture or landscape management preferred

Job description

Description

We are seeking an experienced and driven Outside Nursery Sales Representative to expand our Nursery Division throughout Connecticut, Massachusetts, New Hampshire, and Vermont. The ideal candidate has excellent knowledge of plant materials and related hardlines, strong sales skills, and a proactive, customer-focused mindset. You’ll work closely with landscapers to deliver expert solutions and outstanding service.

Description

We are seeking an experienced and driven Outside Nursery Sales Representative to expand our Nursery Division throughout Connecticut, Massachusetts, New Hampshire, and Vermont. The ideal candidate has excellent knowledge of plant materials and related hardlines, strong sales skills, and a proactive, customer-focused mindset. You’ll work closely with landscapers to deliver expert solutions and outstanding service. This position requires extensive travel throughout the region, including frequent overnight stays. The ideal candidate is comfortable managing a large multi-state territory and enjoys building in-person customer relationships through regular on-site visits, events, and trade shows.

Sales & Business Development

• Drive sales growth by generating new business and nurturing key customer relationships.
• Promote Northern Nurseries’ complete product offering.
• Manage assigned accounts, re-engage inactive customers, and strategically prioritize high potential prospects.
• Collaborate with the General Manager to align regional sales goals and strategy.

Customer Support & Training

• Provide accurate quotes and support customers through the full sales cycle.
• Address customer inquiries and concerns promptly, partnering with Site Managers as needed.

Marketing & Events

• Partner with Corporate Marketing on product catalogs, promotional materials, and seasonal mailings.
• Represent Northern Nurseries at trade shows, industry events, and regional conferences.
• Evaluate the effectiveness of marketing initiatives and suggest improvements.
• Attend and Participate in Regional Association Meetings.

Product & Market Development

• Stay informed on industry trends, competitor activity, and emerging customer needs.
• Identify new product opportunities and make recommendations to enhance our product lines.
• Provide insights to leadership on market trends, pricing, and customer feedback.

Reporting & Communication

• Provide regular updates and weekly reports to the General Manager on sales performance, opportunities, and challenges.
• Assist with internal communications to keep teams informed about new products and customer developments.

Requirements

• 3–5 years of experience in the Nursery/Landscaping Industry, outside sales, or a related field.
• Strong knowledge of plant materials, hardscape materials, and turf care products.
• Excellent organizational, communication, and relationship-building skills.
• Ability to work independently, manage time effectively, and travel extensively within assigned territory, including multiple overnight trips per week.

Preferred Background

• Degree or background in horticulture or landscape management preferred.
• Familiarity with hardscape and field maintenance equipment (lighting, stone products).