Nordica - Marketing Coordinator

Tecnica Group USA; West Lebanon (NH); On-site; USD 42,000 - 62,000; Full time

Job summary

Tecnica Group in the United States is seeking a Marketing Coordinator to support Nordica’s U.S. trade, athlete, community and event programs.

Reporting to the Trade & Community Manager, you’ll help coordinate ambassador programs, trade events, and digital assets while keeping calendars and budgets on track for a growing seasonal business. The role is ideal for an organized, detail‑driven professional with 1–3 years in marketing or events, a degree in a related field, and a working knowledge of

Qualifications

• 1–3 years of marketing, events or community engagement experience.
• Bachelor's degree in business, marketing, communications, design or related field.
• Strong understanding of the alpine skiing community and retail sales/operations.
• Proficiency in Adobe Suite and MS Office; familiarity with CRM/email tools is a plus.

Responsibilities

• Support Nordica’s U.S. trade, athlete, community and event programs daily.
• Coordinate ambassador and Pro Community programs and producer demos.
• Help manage trade shows, events, assets, and the B2B showroom.
• Assist marketing operations, calendar budgeting, and cross‑team collaboration.

Skills

Marketing coordination

Event planning

Community engagement

Communications

Education

Bachelor's degree in business/marketing/communications/design

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe Lightroom

MS Office

CRM platforms

Job description

At Tecnica Group ,every role—on the mountain, in the warehouse, or behind a desk—helps bring our vision to life: inspiring an active, outdoor lifestyle through great products and experiences. We're excited you're considering joining our team of passionate, driven people who believe in movement, adventure, and growth. With over 60 years in business and a global family of brands— Blizzard, Lowa, Nordica, Moon Boot, Rollerblade, and Tecnica, — we're proud of our roots and excited about our future. Tecnica Group North America has about 100 team members across our U.S. and Canadian offices, all part of a worldwide team 3,400+ strong. We’re not just a workplace—we’re a community that supports wellness, embraces curiosity, and values people from all walks of life. Our leaders are committed to helping you grow—professionally and personally—because we know that when you thrive, we all move forward.

Job Purpose:

The Marketing Coordinator supports Nordica’s U.S. trade, athlete, community and event programs day to day, strengthening nearly every corner of the marketing team’s work. Reporting to the Trade & Community Manager, with additional direction from the Digital Marketing Manager on select digital projects, this is where the team’s plans become reality.

This role is ideal for an organized, detail-driven self-starter who is hungry for broad marketing exposure. You’ll support ambassador and Pro Community programs, coordinate trade events and tradeshows, manage digital assets and our B2B showroom, and help keep the team’s budget and calendar on track: a strong launching pad into a specialist marketing career.

Job Description and Outline of Duties:

GENERAL DUTIES AND RESPONSIBILITIES include, but are not limited to, the following:

COMMUNITY & AMBASSADOR SUPPORT

• Manage product servicing for contracted freeski athletes and ambassadors, including Pro Community (PSIA, NSP and factory team) program coordination: onboarding, gear and product requests, and content collection to increase engagement and visibility.
• Manage the Pro Community application and approval process via Formstack.
• Provide logistics and scheduling support for the freeski sourcing workstream directed by the Trade & Community Manager.
• Support consumer demo days and community activations alongside the Trade & Community Manager.

TRADE & EVENT SUPPORT

• Support sales meetings, tradeshows and trade-facing brand events, including booth setup, attendee engagement and breakdown.
• Prepare trade assets, track deliverables and maintain an organized system for event collateral.
• Coordinate ordering, branding and distribution of company swag and promotional accessories.
• Manage the Quivers platform day to day: order processing, storefront and product assortment management, and program administration across consumer, pro, e-com, shop employee and VIP sales programs. Monitor marketplace performance and report summaries to the Trade & Community Manager.
• Build and manage the NuOrder B2B showroom: catalog buildout, digital assets and ongoing maintenance.
• Support the management of the marketing portal digital asset bank: intake, tagging, organization and distribution of product photos, action imagery and video.
• Support CRM lead generation, collecting consumer and prospect information in the field at events, tradeshows and activations for the Digital Marketing Manager’s CRM program.

PRODUCT SUPPORT & MARKETING OPERATIONS

• Coordinate magazine test submissions end to end (entry logistics, sample allocation, deadlines, editor communication and results tracking) in joint effort with Product Management.
• Process vendor invoices and purchase orders and maintain accurate budget records.
• Maintain the master marketing calendar (owned by the Digital Marketing Manager) across campaign, trade, event and athlete activity.
• Provide on-site support at sales meetings, tradeshows and key events.

COLLABORATION

• Collaborate with colleagues across the North American organization to keep other departments informed and share best practices.

Experience/Education:

Bachelor’s degree in business, marketing, communications, design or a related field, or equivalent work experience in a similar industry. 1–3 years of marketing, events or community engagement experience; internal candidates with strong operational track records and demonstrated interest in marketing will be considered. Strong understanding of the alpine skiing community and knowledge of retail sales and operations.

Computer Skills:

Proficiency in Adobe Suite (Photoshop, Illustrator, InDesign, Lightroom) and MS Office. Practical knowledge of e-commerce or B2B digital platforms; familiarity with CRM or email marketing tools is a plus.

Additional Skills:

• Creativity: creative thinker who brings fresh ideas for brand activation.
• Community orientation: community-minded, with genuine interest in building authentic connections with athletes, consumers and partners.
• Collaboration skills: collaborative, but comfortable making informed decisions independently.
• Adaptability: resourceful and adaptable, comfortable navigating ambiguity within a seasonal business.
• Execution skills: execution-focused, with strong planning and follow-through.

Physical Requirements:

Physically demanding at times: may require lifting heavy objects, standing for long periods, and extended time outdoors at events. Requires regular travel, including multi-day sales meetings and tradeshows. May require some lifting (up to 50 lbs. routinely, 75–100 lbs. occasionally).