NH Brand Communications Intern

CNH; New Holland (Lancaster County); In loco; USD 28.000 - 36.000; Tempo pieno

Vantaggi offerti da questo lavoro

Savings & Retirement

Parental leave

Adoption assistance

Fertility & Family building

Employee Assistance

Volunteer Time Off

Descrizione del lavoro

CNH Industrial Group is seeking a Brand Communications Intern to support marketing projects and day-to-day activities within the Brand Communications Team in New Holland, PA. The role requires collaboration with internal and external teams, with opportunities to contribute to campaigns and events.

You will work under the Brand Communications Leader, assisting with timelines, content creation, and ensuring communication aligns with strategic brand objectives.

Competenze

• Pursuing a Bachelors degree in a relevant field.
• Clear communication skills are required to support marketing initiatives.
• Willingness to travel as needed for events and coordination.

Mansioni

• Support Brand Communications projects and related marketing activities.
• Assist with project timelines and cross-functional coordination.
• Support event activation and collateral development for New Holland brand initiatives.

Conoscenze

Clear communication

Team collaboration

Formazione

Pursuing Bachelor8 degree

Descrizione del lavoro

Job Location: New Holland - Pennsylvania - United States

Category: Sales and Marketing

Job Type: Intern or Co Op

Working Mode: Hybrid

About Us

Innovation. Sustainability. Productivity. This is how we are Breaking New Ground in our mission to sustainably advance the noble work of farmers and builders everywhere. With a growing global population and increased demands on resources, our products are instrumental to feeding and sheltering the world.

From developing products that run on alternative power to productivity-enhancing precision tech, we are delivering solutions that benefit people – and they are possible thanks to people like you. If the opportunity to build your skills as part of a collaborative, global team excites you, you’re in the right place.

Grow a Career. Build a Future!

Be part of this company at the forefront of agriculture and construction, that passionately innovates to drive customer efficiency and success. And we know innovation can’t happen without collaboration. So, everything we do at CNH Industrial is about reaching new heights as one team, always delivering for the good of our customers.

Job Purpose

Intern Program Overview: We are committed to building a strong talent pipeline by investing in early career professionals. Our internship and co‑op programs provide mentorship, training, hands‑on experience, and growth opportunities that empower students to explore their career paths with confidence. Through competitive wages, networking events, social and volunteer activities, professional development workshops, and housing support, we strive to deliver one of the best internship experiences—designed to develop and inspire the talent of tomorrow. Summer interns work full‑time (40 hours per week) from May through August. Candidates must be currently enrolled college students actively pursuing a degree to participate in the internship program.

The Brand Communications Intern reports to the New Holland North America Brand Communications Leader. This diverse role incorporates skills from across the communications spectrum, requiring both creative and operational projects to be completed with a high level of professionalism. You will be responsible for supporting the day‑to‑day needs of the Brand Communications Team, while also acting as an assistant project manager responsible for implementing marketing strategies that contribute to New Holland’s brand growth in North America.

This role will be expected to collaborate with cross‑functional external and internal teams, including management, and initiate proactive, streamlined, and consistent communication with internal and external stakeholders to increase awareness of corporate marketing initiatives. He/she is responsible for working effectively with both agency and internal teams to deliver projects that drive company results following established strategic objectives, timelines, and budget goals. He/she should thrive under pressure and be available to travel.

Key Responsibilities

• 1. Brand Communications : Directly supports the specific brand communication projects
• a. Plays supporting role in execution of greater brand events strategy, up to & including attending local and national trade fairs
• b. Leads weekly dealer communications efforts, including content gathering, design, and distribution; supports customer‑facing communications needs such as social media content planning and community engagement
• c. Contributes to brand merchandise / licensing strategy, identifying areas of potential growth, as well as weak areas which will require attention
• 2. Project Management:
• a. Responsible for maintaining marketing project timelines
• b. Coordinate with immediate team members, cross‑functional, and external teams as needed to execute assigned projects
• c. Support activation of events and other initiatives as assigned
• d. Support product marketing communication needs as assigned, requiring a willingness to learn baseline knowledge of agriculture equipment
• 3. Quality Assurance:
• a. Clear communication skills required to provide recommendations for optimization of marketing plans based on data
• b. Strictly adheres to budget limitations
• c. Supports review process for team, ensuring that projects are executed with highest level of quality and professionalism required to promote the New Holland brand

Experience Required

Candidates must be pursuing (at minimum) a Bachelor’s degree

Pay Transparency

The annual salary for this role is USD $19.83 - $26.27 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)

For roles open across multiple locations, the salary range indicated refers to the primary location. If a different location is considered, the applicable salary range will be communicated to candidates prior to the first interview.

What We Offer

We offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect.

At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including:

• Savings & Retirement benefits
• Parental leave
• Adoption assistance
• Fertility & Family building support
• Employee Assistance Programs
• Charitable contribution matching and Volunteer Time Off

Join us at the forefront of precision technology, driverless solutions, electrification, and alternative fuels. Be part of a team that makes a difference with their innovative thinking and inspired creativity.