Best Foot Forward is a leading provider of healthcare engagement solutions, specializing in member engagement services for Managed Care Organizations (MCOs). Our mission is to improve health outcomes and enhance member satisfaction by connecting MCOs with populations and promoting proactive healthcare engagement.
Job Overview:
We are seeking a highly motivated and experienced Business Development Manager to join our sales team. The ideal candidate will have a strong background in calling on MCOs across the country and a proven track record of opening doors with key decision-makers, including COOs, CEOs, quality department heads, and population health department leaders. This is a remote role with a focus on driving business growth and expanding our presence within the MCO market.
Responsibilities:
- Strategic Market Expansion: Develop and execute a robust business development strategy to penetrate and grow our market share within the East Coast healthcare landscape, with a laser focus on MCOs.
- Relationship Mastery: Cultivate and nurture strong relationships with key decision-makers and stakeholders within MCOs, hospitals, and healthcare systems.
- Solution Selling: Effectively present and demonstrate Best Foot Forward's customized health engagement solutions, addressing the unique needs of potential clients.
- MCO Expertise: Leverage your deep understanding of Medicaid, Medicare Advantage, OAA, and related programs to position our solutions effectively.
- Pipeline Management: Track sales activities, manage the sales pipeline, and provide accurate revenue forecasts.
- East Coast Presence: Represent Best Foot Forward at industry events and conferences throughout the East Coast, building brand awareness and generating leads.
- Identify and target MCOs as potential clients for Best Foot Forward's member engagement services.
- Develop and implement strategic sales plans to penetrate new markets and expand the company's customer base.
- Experience in managed care, healthcare sales, or account management.
- Build and maintain strong relationships with key decision-makers, including COOs, CEOs, quality department heads, and population health department leaders.
- Conduct research to understand the needs, challenges, and priorities of target MCOs and tailor sales strategies accordingly.
- Present Best Foot Forward's value proposition and solutions to potential clients through meetings, presentations, and demonstrations.
- Collaborate with internal teams, including marketing, operations, client services and Sr. Management, to ensure seamless execution of sales initiatives and successful client onboarding.
- Stay informed about industry trends, competitive landscape, and regulatory changes affecting the MCO market and incorporate insights into sales strategies.
- Track and report on sales performance metrics, pipeline activity, and market trends to management on a regular basis.
Requirements
Qualifications:
- Bachelor’s degree in business administration, Marketing, Healthcare Management, or related field (Master's degree preferred).
- Minimum of 3 years of experience in business development or sales roles within the healthcare industry, with a focus on MCOs.
- Proven track record of exceeding sales targets and generating revenue growth in a competitive market environment.
- Strong network of contacts within the MCO space, with the ability to leverage existing relationships to drive new business opportunities.
- Excellent communication, negotiation, and presentation skills, with the ability to articulate complex concepts clearly and persuasively.
- Self-motivated and results-driven, with a high level of initiative and ability to work independently in a remote environment.
- Proficiency in using CRM software (e.g., Salesforce) and other sales enablement tools to manage leads, opportunities, and customer relationships.
- Competitive salary with uncapped commission potential
- Comprehensive benefits package, including health insurance, dental and vision coverage
- Remote work flexibility with the expectation of business travel
- Ongoing training and professional development opportunities
- Collaborative and supportive work culture