Networking Product Marketing Manager, CX & GTM

Cisco; San Jose (CA); On-site; USD 140,000 - 201,000; Full time

Job summary

Cisco seeks a Product Marketing Manager for networking services to drive positioning, messaging, and GTM execution across Campus, Branch, Data Center, and IoT markets.

You will lead cross-functional initiatives, develop compelling content, and inform product roadmaps with market and competitive insights. Expect a role that blends strategy, storytelling, and field enablement within a global CX marketing context.

Qualifications

• Bachelor’s degree.
• 8+ years of related experience.
• Experience creating product vision/direction via compelling positioning and messaging.
• Proven experience launching new products and growing to a mature business.
• Strong organizational and analytical skills, excellent written and oral communication, including sales discussions.
• Strong ability to influence and work cross-functionally.
• Strong domain and technical knowledge of networking services and products.
• Exceptional writing and presentation skills.
• Skilled in applying AI tools and prompt engineering best practices to optimize daily tasks and improve output.

Responsibilities

• Own the end-to-end marketing strategy for multiple products and/or services across portfolios.
• Architect GTM strategies for complex launches, high-priority initiatives, or market expansion.
• Define portfolio narrative, messaging, and content; prepare collateral as needed.
• Support global enablement and align sales motions, routes to market, and partner models.
• Lead intelligence programs to inform strategy (market, win/loss, etc.).
• Align stakeholders and drive cross-functional initiatives (launches, events, journeys, competitive plays).

Skills

Product marketing

Go-to-market strategy

Messaging & positioning

Cross-functional collaboration

Public speaking & presentation

AI tools usage

Writing skills

Strategic thinking

Education

Bachelor’s degree

Job description

Cisco seeks a Product Marketing Manager for networking services to drive positioning, messaging, and GTM execution across Campus, Branch, Data Center, and IoT markets.

You will lead cross-functional initiatives, develop compelling content, and inform product roadmaps with market and competitive insights. Expect a role that blends strategy, storytelling, and field enablement within a global CX marketing context.