National Media Strategy & Campaign Coordinator

The Chamberlain Group LLC; South Carolina; On-site; USD 64,000 - 103,000; Full time

Benefits offered by this job

Benefits package

401k

Job summary

Chamberlain Group is seeking a Media Coordinator to support national and direct-to-consumer media campaigns across digital channels. You will work with an external agency to ensure campaigns are planned, executed, and measured in line with strategy and governance standards.

The role offers exposure to programmatic media, cross-functional collaboration, and opportunities to build channel expertise within a structured team.

Qualifications

• Bachelor's degree in marketing or related field.
• 2–4 years in media planning, buying, or coordination.
• Familiarity with national media channels (digital/programmatic OLV/CTV, display, paid social, search).
• Experience with media planning and reporting tools (e.g., Google Ads, Meta Ads Manager, TikTok Ads, DSPs).
• Strong organizational and communication skills.
• Analytical mindset with proficiency in Excel/Google Sheets.
• Ability to work cross-functionally and collaborate with agencies and internal teams.
• Detail-oriented with accuracy in reporting and campaign execution.

Responsibilities

• Oversee day-to-day execution of national/DTC media by managing and reviewing the work of external agency partners.
• Coordinate with external national media agency to ensure timely delivery of media plans, creative specs, and placements.
• Monitor campaign pacing, budget delivery, and performance against KPIs; flag issues or optimizations.
• Assist in development of national/DTC media plans with data-driven insights.
• Maintain documentation of timelines, budgets, and performance for reporting and governance.
• Support attribution and measurement by ensuring proper tracking across campaigns.
• Compile regular performance reports and dashboards for internal stakeholders.
• Partner with Retail/Amazon Media Coordinator for consistent processes across national and retail media.
• Support testing and optimization initiatives and document learnings.

Skills

Media planning

Campaign coordination

Analytics

Excel/Sheets

Cross-functional collaboration

Education

Bachelor's degree in Marketing/related field

Tools

Google Ads

Meta Ads Manager

TikTok Ads

DSPs

Job description

Chamberlain Group is seeking a Media Coordinator to support national and direct-to-consumer media campaigns across digital channels. You will work with an external agency to ensure campaigns are planned, executed, and measured in line with strategy and governance standards.

The role offers exposure to programmatic media, cross-functional collaboration, and opportunities to build channel expertise within a structured team.