National CPG Sales Lead for Private Label & Innovation

SCN BestCo; Arkansas; On-site; USD 90,000 - 150,000; Full time

Job summary

SCN BestCo, a leading vitamin, mineral & supplement innovator, is seeking a National Sales Manager to develop and execute retail sales and innovation strategy for assigned accounts. You will manage relationships across purchasing, product development, and global sourcing to drive growth.

In this role you will oversee MAPS processes, coordinate e-commerce deployment, lead item development, and present business overviews to secure new PL opportunities.

Qualifications

• Bachelor’s degree in business or related field.
• 10 years of private label retail CPG sales experience including leading sales efforts and broker management.
• Experience presenting to senior-level leaders.
• Prior CRM system experience.

Responsibilities

• Deliver assigned sales objectives and plans.
• Grow assigned retail accounts through department and category growth initiatives.
• Strengthen e-commerce penetration and online content quality.
• Create new items and promotional plans with accounts and e-commerce opportunities.
• Align with retail broker management and act as the direct sales contact.
• Develop consultative customer relationships and communicate business issues.
• Identify and develop growth opportunities for strategic accounts.
• Create business overviews to identify new item opportunities.
• Work with product management to secure new Privat Label opportunities.
• Own MAPS processes (Merchandising, Assortment, Pricing, Shelving).
• Coordinate e-commerce deployment of sales collateral and marketing initiatives.
• Report regular retail surveys on market, pricing, and SKUs.
• Build business cases for new item development with R&D inputs and substantiation.
• Lead customer engagement initiatives and follow up with product management.
• Lead ideation and solutions for customer issues.
• Review contracts and provide analysis and recommendations.
• Execute new item setup paperwork for commercialization with accounts.
• Collaborate with retail counterparts on trends and opportunities.
• Work with plant staff on operations planning calls.
• Provide customer forecast signals to support planning.
• Prepare data for monthly reports and recaps.

Skills

Sales leadership

Forecasting

Budgeting

Negotiation

Planning

Communication

Relationship building

Problem-solving

Education

Bachelor’s degree in business or related field

Tools

CRM systems

Microsoft Office

Excel

Job description

SCN BestCo, a leading vitamin, mineral & supplement innovator, is seeking a National Sales Manager to develop and execute retail sales and innovation strategy for assigned accounts. You will manage relationships across purchasing, product development, and global sourcing to drive growth.

In this role you will oversee MAPS processes, coordinate e-commerce deployment, lead item development, and present business overviews to secure new PL opportunities.