National Channel Sales Manager

Apollo Tyres Ltd; Atlanta (GA); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Career development

Dynamic and supportive environment

Job summary

Apollo Tires (US) Inc. is seeking a senior sales operations leader to strengthen and optimize the North American distribution network.

You will enable the sales organisation with tools, insights and programs to drive performance, while building strong distributor and dealer relationships across the region. Reporting to the National Sales Head, this role blends strategic thinking with hands‑on execution, focusing on network expansion, program design, and cross‑functional collaboration with Sales,

Qualifications

• 10–15 years in sales operations, sales force or channel development in North America.
• Strong understanding of dealer and distributor networks and incentives.
• Experience enabling sales orgs with programs, tools and performance management.

Responsibilities

• Conduct market mapping to identify dealer, distributor and channel expansion opportunities across North America.
• Support onboarding and integration of new distribution partners.
• Strengthen distributor/dealer relationships through targeted programs and incentives.
• Improve dealer activation, sell‑out, inventory health and network productivity.
• Develop sales tools, presentations, and commercial materials for the sales team.
• Partner with Marketing to create channel messaging and POS requirements.
• Ensure timely product information, materials and activation support to partners.
• Oversee deployment of POS assets for consistent brand presence.
• Gather field feedback to drive marketing campaigns and distribution programs.

Skills

Commercial mindset

Stakeholder management

Influence & collaboration

Project management

Data‑driven decision making

Communication skills

Self‑motivated

Education

Bachelor's degree

Job description

This is an exciting opportunity to join Apollo Tires (US) Inc., a global tyre manufacturer known for delivering innovative products, strong customer partnerships, and sustainable growth across international markets. Reporting to the National Sales Head, you will play a pivotal role in strengthening and optimizing Apollo's distribution network across North America while enabling the sales organisation with the tools, insights, and programs needed to drive performance.

This is a highly commercial and collaborative role for someone who enjoys combining strategic thinking with hands‑on execution, building strong distributor and dealer relationships, and influencing business growth through data-driven decision‑making.

What Your Responsibilities Are

• Conduct market mapping exercises to identify dealer, distributor, and channel expansion opportunities across North America.
• Support the onboarding and integration of new distribution partners selected by Sales Leadership.
• Strengthen existing distributor and dealer relationships through targeted programs, incentives, and commercial initiatives.
• Improve dealer activation, sell‑out execution, inventory performance, and overall network productivity.
• Identify opportunities to increase market coverage and enhance channel effectiveness.
• Develop sales tools, presentations, and commercial materials to support the sales organisation.
• Partner closely with Marketing to create compelling sales pitches, channel messaging, and point‑of‑sale (POS) requirements.
• Ensure distributors and dealers receive timely product information, sales materials, and activation support.
• Oversee the deployment of POS assets to maintain a consistent and impactful brand presence.
• Support dealer development initiatives and field activities to improve customer engagement and sales performance.
• Gather feedback from the field to support continuous improvement in marketing campaigns, product positioning, and distribution programs.

Performance Management & Business Insights

• Monitor sales force and dealer performance across key metrics, including sell‑in, sell‑out, inventory health, market coverage, and secondary sales.
• Develop dashboards and reporting tools to track business performance and network productivity.
• Analyse sales and channel data to identify trends, opportunities, and potential risks.
• Provide recommendations and actionable insights to Sales Leadership.
• Identify underperforming regions, channels, or partners and support corrective action plans.

Cross‑Functional Collaboration

• Work closely with Sales, Marketing, Customer Service, and other key stakeholders.
• Support alignment between commercial teams and distribution partners to improve execution and engagement.
• Coordinate product launches, promotional activities, and channel programs.
• Facilitate regular business reviews with internal stakeholders and external partners.
• Partner with Zone Managers and National Account teams to drive dealer development and network performance initiatives.

What Success Looks Like

In this role, success will be measured by your ability to:

• Deliver approximately $4.5M in annual revenue and achieve sustainable year‑on‑year territory growth.
• Meet annual PC and CV unit sales targets and contribute to market share growth.
• Expand the distribution network through 8–10 new points of sale, new direct accounts, fleet customers and Specialist Dealers.
• Reactivate dormant accounts and create new revenue opportunities across the territory.
• Grow Hitrac, Hypertrac and Endutrax to approximately 25% of the overall sales mix.
• Build a healthy, sustainable customer portfolio by driving retention, repeat business and account growth.

What You Bring

Experience

• 10-15 years of experience in sales operations, sales force management, distribution management, or channel development within North America.
• Strong understanding of dealer and distributor networks, channel economics, and incentive programs.
• Proven experience supporting sales organisations through commercial programs, tools, and performance management.
• Experience working cross‑functionally with sales and marketing teams to drive growth initiatives.
• Demonstrated ability to analyse business data and translate insights into action plans.

Skills & Attributes

• Strong commercial and analytical mindset.
• Excellent stakeholder management and relationship‑building skills.
• Ability to influence and collaborate across multiple functions and levels.
• Strong project management and organisational capabilities.
• Data‑driven approach to problem solving and decision making.
• Effective communication and presentation skills.
• Self‑motivated, proactive, and comfortable operating in a fast‑paced environment.

Education

• Bachelor's degree or equivalent experience preferred.

What We Bring

Make a Real Impact

• Opportunity to directly influence distribution strategy and network growth across North America.
• High visibility role with exposure to senior commercial leadership.

Shape the Future of the Network

• Lead initiatives that drive dealer development, channel performance, and customer engagement.
• Help strengthen Apollo Tires' presence across key North American markets.
• Work alongside talented professionals across Sales, Marketing, and Customer Service functions.
• Join a team committed to innovation, collaboration, and excellence.

Professional Growth

• Opportunity to broaden your commercial, channel development, and leadership experience.
• Exposure to strategic projects that support business transformation and growth.

Competitive Rewards

• Competitive compensation and benefits package.
• Career development opportunities within a global organisation.
• Dynamic and supportive working environment.