National Channel Manager

Optimum; Georgetown (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

Optimum is seeking a National Channel Manager to guide and grow relationships with Agents and Sub-Agents within our National Partners. You will onboard, train, quote, market and streamline sales flow while aligning resources and strategic plans with local channel teams.

You will act as a trusted advisor, building deep partner relationships, and driving profitable revenue growth through collaboration, market insights, and value propositions across programs and MDF initiatives.

Qualifications

• 8 to 10 years of experience in marketing communications or related roles.
• Leadership to shape growth vision and marketing strategy.
• Strong organizational and project management skills across cross‑functional teams.
• Strategic planning with ability to drive change and develop ideas.
• Assertiveness with the ability to influence across business functions.
• Ability to formulate and implement strategic marketing plans and KPIs.
• Excellent oral and written communications skills.

Responsibilities

• Serve as Channel Advocate with insights to Optimum on partner programs and market conditions.
• Communicate impact of decisions on partners’ top and bottom lines.
• Build and maintain ROI and value propositions for partner investments.
• Coordinate resources (support, product, policies) for partners as needed.
• Assist in field coordination and deal registrations with partners.

Skills

Channel management

Marketing communications

Leadership

Strategic planning

Project management

Communication skills

Job description

Are you looking to Optimize your life? Start your exciting path to a rewarding career today!

We are Optimum, a leader in the fast-paced world of connectivity, and we're seeking driven and enthusiastic professionals to join our team, empower lives, fuel businesses, and drive innovation. Connectivity is now longer a luxury, but a necessity. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. Our successes, now and in the future, are powered by our amazing product, a commitment to our people and culture, and the connections we make in our communities.

If you are resourceful, collaborative, and passionate about delivering consistent excellence, Optimum is for you!

Job Summary

The National Channel Manager (NCM) role is a dedicated resource to the Agents and Sub-Agent of our National Partners, acting as a trusted advisor and valued business consultant. The NCM governs the overall relationship between the Agent and Sub-Agents and Optimum, provides onboarding, training, quoting, marketing and any sales flow assistance. S/he establishes deep relationships with key Agents and Sub-Agents, and in collaboration with the local channel team(s) provides and manages to jointly developed business objectives and action plans, aligns mutual resources, engages in strategic sales opportunities, and ultimately drives profitable revenue growth for Optimum through our National Partners.

Responsibilities

In support of the partners an NCM must also be a Channel Advocate – communicating highly valuable information back to the Optimum regarding:

• The impact of programs and policies on the partners’ various business models – "explaining how the effect of decisions hits the partners’ top and bottom lines".
• Local market conditions, including opportunities and threats
• Changes to a partner’s business strategy that requires a coordinated vendor response

NCM’s must also be a Trusted Advisor capable of building a solid business relationship based on economics. This includes:

• Construction of a solid business value proposition during recruiting.
• Advice on how to grow the business with new offers, new markets, new promotions and funds (eg. MDF).
• Identification of options and migration paths to new business models to adapt to changing market conditions.
• Construction of an ROI on partner investments in training, certifications and offers

For Both Optimum and our Partners, the National Channel Manager is:

• A Resource Coordinator making sure that Optimum’s resources – technical and sales support (including product teams, product specs, white papers, best practices and testimonials), relevant programs and policies, and opportunities for field coordination, are identified and made available to partners as needed.
• A Conflict Manager responsible for customer-centric field engagement throughout the ecosystem. For example Policy implementation and Program implementation (i.e. Deal Registration).

Qualifications

• 8 to 10 years of relevant experience in areas of increasing responsibility, including 5 or more years of marketing communications, advertising or related experience
• Leadership skills to shape/lead growth vision and marketing strategy
• Strong organizational and project management skills, able to plan, meet deadlines, prioritize projects and indirectly manage across cross-functional teams
• Strategic planning and clear thinking with ability to drive change - develop new ideas through collaboration and execute on creative ideas
• Assertiveness - strong influencing skills across business functions; confidence to share difficult messages, defend decisions and make judgment calls
• Ability to formulate and implement strategic marketing plans, establish KPIs, monitor and analyze marketing performance metrics and improve campaigns to inform future marketing decisions
• Excellent oral and written communications skills

At Optimum, every action and interaction we take part in, is driven by our three Guiding Principles: Do What’s Right, Drive One Optimum, and Make It Happen. These aren’t just words, they help us build trust, create real community, and embrace new ways of thinking. Our employees are empowered to do the right thing for our customers and co-workers and to recognize and reward these behaviors when we see them. It’s all part of the bigger picture of "Be The Difference" where each employee knows they have the power to enact real change, share new ideas, and understand that learning never stops.

If you have the drive to succeed and are ready to embark on a thrilling career, seize this opportunity today, and join our winning team. Together, we'll shape the future of connectivity.

All job descriptions and required skills, qualifications and responsibilities for a particular position are subject to modification by the Company from time to time, in the Company’s discretion based on business necessity.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, national origin, religion, age, disability, sex, sexual orientation, gender identity or protected veteran status, or any other basis protected by applicable federal, state, or local law. The Company provides reasonable accommodations upon request in accordance with applicable requirements.

Optimum collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state, and local law.