Nashville-Based Digital Marketing & Content Manager

TAPP Film; United States; On-site; USD 65,000 - 100,000; Full time

Job summary

CMA Foundation in Nashville, TN seeks a Digital Marketing and Content Manager to lead digital marketing, audience engagement, and content execution. This role collaborates with Foundation leadership, CMA Marketing and Creative teams, external agencies, and production partners to broaden reach across platforms.

The position emphasizes in-person work at our Nashville office, with a focus on storytelling, analytics, and innovative marketing strategies to advance the Foundation's programs and impact.

Qualifications

• 3–5+ years of experience in digital marketing, social media, content development, or creative project management.
• Strong writing, storytelling, and digital marketing skills.
• Experience with social media analytics, email marketing, website management, and audience engagement.
• Proficiency with Canva, Adobe Creative Suite, Basecamp, and social media management platforms.
• Familiarity with AI tools and emerging marketing technologies.
• Highly organized, collaborative, proactive, and comfortable managing multiple projects and stakeholders.
• Experience in nonprofit, entertainment, or music industry environments preferred.

Responsibilities

• Manage the Foundation's social media, website content, and email marketing efforts.
• Develop and maintain a marketing calendar aligned with Foundation priorities, programs, and events.
• Monitor analytics and recommend platform-specific strategies to grow audiences and improve engagement.
• Collaborate regularly with CMA Marketing teams on website improvements, email strategy, social media, and audience acquisition.
• Identify marketing trade opportunities and partnerships that expand reach and visibility.
• Create and publish engaging digital content highlighting Foundation programs, educators, students, artists, partners, and impact.
• Develop social media copy, email content, website updates, and other marketing materials.
• Collaborate with the Foundation's PR vendors & CMA PR team to amplify media coverage and maintain consistent messaging.
• Support marketing opportunities surrounding artist partnerships, school visits, special events, and Foundation activations.
• Repurpose existing content and creative assets to maximize their reach and value.

Skills

Digital marketing

Content development

Storytelling

Analytics

Project management

Audience engagement

Collaboration

Tools

Canva

Adobe Creative Suite

Basecamp

Social media management platforms

Job description

CMA Foundation in Nashville, TN seeks a Digital Marketing and Content Manager to lead digital marketing, audience engagement, and content execution. This role collaborates with Foundation leadership, CMA Marketing and Creative teams, external agencies, and production partners to broaden reach across platforms.

The position emphasizes in-person work at our Nashville office, with a focus on storytelling, analytics, and innovative marketing strategies to advance the Foundation's programs and impact.