Multimedia Marketing Specialist

Manthei Construction; Charlevoix (MI); On-site; USD 60,000 - 85,000; Full time

Benefits offered by this job

Health benefits

Paid time off

Paid holidays

401(k) with employer match

Product discounts

Job summary

Manthei Construction in Charlevoix, MI seeks a Multimedia Marketing Specialist to join the Marketing Team. You will craft brand storytelling across digital touchpoints, develop web experiences, and execute marketing strategies for the Manthei brands including High Format and Manthei Supply.

Lead video and photo production, manage paid campaigns, and collaborate on events. A strong creative portfolio and a BA/BS in a related field are preferred.

Qualifications

• Bachelor's degree or equivalent in marketing, design, or related field.
• Proficiency in the Adobe Creative Suite for video and image work.
• Experience with multi-channel marketing and paid ad campaigns.

Responsibilities

• Develop brand storytelling across digital touchpoints for multiple brands.
• Create engaging web experiences aligned with marketing and SEO goals.
• Manage PPC and paid ad campaigns across Google, Meta, and others.
• Shoot and produce high-quality photography and video for products, sites, events.
• Create scripts and storyboards capturing brand identity for video content.
• Color grade, edit video, motion graphics, and audio mixing.
• Support educational content development and event promotion.
• Collaborate on larger Manthei Group projects as needed.
• Some travel and lifting required for shoots and events.

Skills

Brand storytelling

Video production

Photography

Digital marketing

Content strategy

SEO basics

Education

Bachelor's degree or equivalent in marketing/design

Tools

Premiere Pro

After Effects

Audition

Lightroom

Photoshop

Hootsuite

Wix

MailChimp

Google Workspace

Job description

The Opportunity

Are you a creative brand storyteller with a passion for multi-channel marketing? Do you thrive at creating visual narratives through video, photography, and digital content that elevate brand awareness and drive engagement?

If you have a visual eye for frame and proven expertise in digital marketing, we want to hear from you!

We are seeking a Multimedia Marketing Specialist in our Charlevoix location to join the Marketing Team for our family of brands, including High Format, Manthei Supply, Manthei Construction, and more. In this role, you will work together with the team to develop brand storytelling across digital touchpoints, executing marketing strategies that elevate and align with each brand's presence in the marketplace.

High Format is a growing brand with two production plants, offering landscape products to a dealer network spanning Michigan, Wisconsin, Ohio, as well as northern parts of Indiana and Illinois.

Manthei Supply is a leading landscape supply resource to contractors, designers, and homeowners in Northern Michigan. With stores in Charlevoix and Traverse City, we offer a vast selection of unique products supported by premium showrooms, stocked yards, and a knowledgeable team.

Manthei Construction is a premier heavy construction company located in Charlevoix, MI, focusing on site development and underground systems. For over 50 years, Manthei Construction has been instrumental in the development of communities and infrastructure throughout Northern Michigan.

Manthei Construction offers excellent health benefits, paid time off, paid holidays, 401(k) with employer match, product discounts, and much more!

Essential Duties and Responsibilities

• Work as part of a team to develop digital content strategies across social media platforms for each brand
• Craft compelling web pages and experiences aligned with marketing and SEO goals
• Manage pay-per-click (PPC) and paid ad campaigns across multiple platforms (Google, Meta, etc)
• Shoot and produce high-quality photography and video for product, jobsites, interviews, hiring, and events
• Craft engaging narratives, scripts, and storyboards that capture brand identity across video and multimedia content
• Color grading, video editing, motion graphics, and audio mixing
• Assist with developing educational content
• Promote and support events
• Special projects for the larger Manthei Group and brands as needed
• Some travel and lifting will be required for activities such as photo shoots and events
• Perform other marketing duties as necessary

Preferred Qualifications

• Bachelor's degree or equivalent experience in marketing, design, or a related field
• Proficiency in the Adobe Creative Suite: Premiere Pro, After Effects, Audition, Lightroom, Photoshop
• Experience with editing and producing photography and video projects
• Proven experience in multi-channel marketing, paid ad campaigns, and campaign execution
• Experience in web development and maintenance
• Experience with marketing and content management platforms (e.g., Hootsuite, Wix, MailChimp)
• Proficiency in Google Workspace

Preferred Characteristics

• Able to work as part of a team on multiple projects
• Self-motivated with time management skills
• Hands-on and willing to dig in to accomplish projects and tasks
• Strong attention to detail
• Knowledge of the landscape and construction industry is helpful, but not required

Manthei Construction is part of the Manthei Group, a place to grow. We are pro-growth and support on-the-job training and professional development.

To learn more about who we are and what we do, visit us online at mantheiconstruction.com , mantheisupply.com , and highformat.com . We look forward to talking with you!