Multimedia Content Specialist

American Society of Clinical Oncology (ASCO); Alexandria (VA); Hybrid; USD 80,000 - 96,900; Full time

Benefits offered by this job

Hybrid work environment

Paid holidays

Medical benefits

401(k) plan

Job summary

ASCO is seeking a dynamic digital content creator to develop engaging storytelling assets for ASCO and Conquer Cancer. You will manage copy, graphics, and video to ensure cohesive messaging across social media, email, web, and digital advertising within a hybrid work model based in Alexandria, VA.

The role requires a strong background in strategic communications, 5+ years in digital content creation, and proficiency with Adobe Creative Suite.

Qualifications

• Bachelor's degree or equivalent experience in Strategic Communications, Marketing, or Digital Arts.
• 5+ years in marketing content creation for digital channels.
• Proven storytelling and content creation for multiple platforms.
• Excellent written communication with ability to translate science into accessible content.
• Expertise with content creation tools like Adobe CS and Canva.

Responsibilities

• Develop integrated content packages for ASCO and Conquer Cancer across social, email, web, and ads.
• Collaborate with strategy partners and stakeholders to translate plans into asset packages.
• Align copy, graphics, and video with organizational goals and campaigns.
• Draft and edit brand-aligned copy for diverse digital formats.
• Validate content with subject matter experts to ensure accuracy.
• Record and edit simple video content for campaigns as needed.
• Leverage approved AI tools for efficient content production.

Skills

Storytelling

Copywriting

Video editing

Graphic design

Adobe Creative Suite

Canva

Content strategy

Digital marketing

Communication

Interpersonal skills

Education

Bachelor's degree in Strategic Communications, Marketing, Digital Arts or related field

Tools

Adobe Creative Suite

Canva

DAMS

Job description

Are you interested in making a world of difference in cancer care?

Cancer strikes more than 10 million people worldwide each year. As the leading medical society representing doctors who care for people with cancer, the American Society of Clinical Oncology (ASCO) is committed to conquering cancer through research, education, and promotion of the highest quality care.

Who we are

ASCO is a flexible, high-performance membership organization where employees collaborate to support our mission through evidence, care, and impact. Together with Conquer Cancer, the ASCO Foundation, we foster a culture that prioritizes customer-centricity, emphasizes teamwork, and commits to quality. Our culture, ASCO Works -- Our Way of Working, has long enabled workplace flexibility and embraced technology to help us achieve balance. To learn what it's like to work at ASCO, click here.

Total Rewards

At ASCO, we offer a competitive and comprehensive total rewards package. Our compensation philosophy and structure ensure that pay remains market-based, tied to performance, and aligned with our core values. The hiring salary range displayed accounts for a broad spectrum of factors, and the final offer will depend on an evaluation of the selected candidate's experience, training, and specialized skill sets.

In addition to base pay, this position is eligible for our robust total rewards package, which includes health, vision, and dental insurance, a 401(k) with generous contribution, health and wellness benefits, family forming benefits, education support program, generous leave, and much more!

Who we are looking for

ASCO is in search of a talented high-velocity, full-spectrum creator to join our Integrated Marketing and Communications (ICM) Department. The successful hire will be responsible for the development of ASCO and Conquer Cancer storytelling assets managing the full scope of content production, including copywriting, graphics, and video to ensure delivery of cohesive messaging and visual assets.

If you're a dynamic storyteller who excels at blending copywriting, design, and video to bring impactful brand narratives to life across multiple channels.

This position is hybrid with a primary location at our headquarters in Alexandria, VA. The hire must reside within 75 miles of our headquarters.

Responsibilities

• Develop integrated content packages that include short-form copywriting, static graphics, and motion assets for ASCO and Conquer Cancer social media, email, web, and digital advertising.
• Partner with Digital Content Strategy Partner, marketing strategists, and stakeholders to translate approved content plans into distinct, actionable asset packages.
• Collaborate with marketing and communications staff and other stakeholders to align copy, graphics, and video content with broader organizational goals and campaigns.
• Draft and edit compelling, brand-aligned copy for various digital formats, ensuring that complex scientific concepts are translated into engaging, accessible language.
• Collaborate with subject matter experts within the organization to validate content ensuring it is accurate and reflective of ASCO and Conquer Cancer programs and goals.
• Record and edit simple video content using mobile and studio-based tools to support marketing campaigns.
• Leverage approved AI tools to execute assignments efficiently and responsibly as appropriate.
• Tailor content versions for various digital channels to ensure maximum engagement and platform fit.
• Visually convey complex scientific concepts, patient stories, and organizational initiatives in a creative and compelling manner.
• Provide tactical feedback on assets delivered by external vendors to ensure formatting, copy, and visual style align with project goals and organizational templates.
• Stay up-to-date with the latest trends, advancements, and discussions in healthcare and oncology to identify relevant topics and conversations for content creation.
• Ensure all multimedia assets are organized and tagged within the organization Digital Asset Management System (DAMS).

Required Education and Experience

• Bachelor's degree in Strategic Communications, Marketing, Digital Arts or related field or equivalent years of experience
• 5+ years of experience in a marketing agency, internal marketing department, or Association as a digital content creator
• Experience with AP Style
• Proven experience in storytelling and creating engaging content for digital channels
• Excellent written communication skills, with high attention to detail/accuracy and the ability to translate scientific concepts into accessible and engaging content
• Expertise in content creation tools (e.g., Adobe Creative Suite, Canva, etc.)
• Knowledge of project management and content workflow tools

Preferred Education and Experience

• Previous experience using a Digital Asset Management System (DAMS).
• Familiarity with cancer/science/health and experience in health or science sectors.
• Familiarity with AI-driven content creation and editing tools.
• A creative and innovative mindset with an ability to think outside the box.
• Experience in project managing multiple programs with rapid timelines.
• Passion for using digital media to make a positive impact in conquering cancer.
• Ability to work independently, manage multiple projects simultaneously, and meet rapid deadlines.

Competencies

• Familiarity with digital marketing/communications strategies to drive engagement on owned digital channels.
• Strong design sensibilities.
• Excellent interpersonal relationship building skills.
• Experience working independently, as well as within cross-functional teams in a collaborative, professional environment.
• Excellent time management skills with a proven ability to meet deadlines, prioritize, and multi-task.
• Excellent organizational skills with high attention to detail and accuracy.
• Technologically savvy and resourceful with experience generating content for digital platforms.

ADA/Physical Requirements

• Must lift up to 10 lbs.
• Extended periods seated or standing at a desk.
• High use of computer and other office technology equipment.

Travel

5-10 days/yr

Compensation

This is an exempt position. The hiring salary range for this position is $80,000-$96,900annualized.

The range displayed reflects the minimum and maximum annualized salary ASCO expects to provide for a new hire for the position across the U.S. We thoughtfully determine and design offers based on the selected candidate's relevant experience and qualifications.

Generous Benefits Package

• Hybrid Work Environment
• Open Leave Policy
• Paid Family Leave
• 13 Paid Holidays per Calendar Year
• Staff Appreciation Days
• 401(k): 7.5% Employer Contribution
• Medical/Dental/Vision
• Employee Assistance Program
• Fertility and Family Forming
• Healthcare Concierge
• Flexible Spending Account(s)
• Healthcare Savings Account
• Disability and Life Insurance

Applications are accepted and reviewed on a rolling basis. The job posting will remain active throughout the candidate application evaluation process.

The American Society of Clinical Oncology (ASCO) is an Equal Employment Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, national origin, sex, and religion.