Multichannel Graphic Designer

Bouchard Communications Group; Roseville (CA); On-site; USD 60,000 - 85,000; Full time

Job summary

Bouchard Communications Group in Roseville, CA seeks a Multichannel Graphic Designer to lead visual storytelling across digital, web, social, and print. You’ll move between polished design and fast, in-the-moment content, adapting to different brand voices and formats for various clients.

The role focuses on campaign design, brand development, and cross-channel content production, including print and web assets, with collaboration across teams.

Qualifications

• 3+ years of experience in graphic design across print, digital and web.
• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere Pro) and Canva.
• Web design experience with WordPress and Webflow.
• Hands-on experience filming and editing social media video content.
• Familiarity with WCAG 2.1 AA standards.
• Ability to adapt tone and visual style to multiple brand voices across channels.
• Strong eye for typography, layout, color and brand consistency.
• Ability to juggle multiple projects and meet deadlines.

Responsibilities

• Design campaigns across digital, social, email, web and print, adapting each piece to platform and brand.
• Create assets from display ads and social graphics to email campaigns and multichannel materials.
• Produce print materials from business cards to signage and large-format projects.
• Prepare print-ready files and adapt creative across formats and specifications.
• Maintain typography, layout, color, and visual consistency across work.
• Develop and apply visual brand identities across digital, web, social, and print touchpoints.
• Maintain and enforce brand guidelines for assigned accounts.
• Adapt creatives to different brand voices while ensuring cross-channel consistency.
• Create social content including reels, posts, graphics, and other digital formats.
• Collaborate with third-party vendors and videographers on shoots and deliverables.
• Stay current on social media trends to keep creatives fresh for BCG and clients.
• Build websites and landing pages; support ongoing website design work.
• Collaborate with clients to translate campaign goals into visual, digital and web concepts.
• Provide input on campaign strategy linking creative execution to marketing goals.
• Work across multiple client accounts and industries with shifting priorities.

Skills

Graphic design

Brand consistency

Typography

Multichannel design

Project management

Deadline-driven

Self-starter

Communication

Tools

Illustrator

Photoshop

InDesign

Premiere Pro

Canva

WordPress

Webflow

Job description

Bouchard Communications Group (BCG) is looking for a Multichannel Graphic Designer to lead visual storytelling across digital, web, social, and print. This role supports a range of clients across industries, as well as BCG's own marketing and social media efforts. It's a strong fit for someone who moves fluidly between polished design work and fast, in-the-moment content creation and is comfortable switching gears between different brand voices, industries, and formats.

What You'll Do

Creative Design & Production

• Design creative for campaigns across digital, social, email, web, and print, adapting each piece to the platform, placement, and brand it's designed for
• Create assets ranging from display ads and social media graphics to email campaigns and other multichannel marketing materials
• Produce print materials spanning business cards, brochures, and other brand collateral through to signage and large-format print projects
• Prepare print-ready files and adapt creative across formats and specifications
• Apply a strong understanding of typography, layout, color, and visual consistency throughout creative work

Brand Development & Stewardship

• Help develop and evolve visual brand identities, translating brand strategy and positioning into cohesive visual systems
• Develop and apply brand elements across digital, web, social, and print touchpoints
• Maintain and steward brand guidelines for assigned accounts
• Adapt creative to different brand voices and visual styles while maintaining consistency across channels

Video & Social Content

• Create social content suited to the platform and placement, including reels, posts, graphics, and other digital formats
• Collaborate with third-party vendors and videographers on shoots, deliverables, and timelines
• Stay current on social media and content trends to keep creative fresh and relevant for BCG and its clients

Web & UX/UI Design

• Build websites, landing pages and support ongoing website design work
• Apply web design best practices to create usable, visually consistent brand experiences
• Support web creative across client campaigns and ongoing marketing needs
• Collaborate with clients to translate campaign goals into visual, digital, and web concepts
• Provide creative input on campaign strategy, connecting creative execution to marketing goals
• Work across multiple client accounts and industries, shifting between different brand voices, priorities, channels, and project needs

What You Bring

• 3+ years of experience in graphic design via print, digital and web
• Proficiency in Adobe Creative Suite, including Illustrator, Photoshop, InDesign, and Premiere Pro & Canva
• Web design experience (WordPress and Webflow preferred)
• Hands-on experience filming and editing social media video content
• Familiarity with designing to WCAG 2.1 Level AA standards
• Familiarity with marketing strategy and how creative supports broader campaign goals
• Experience managing creative for multiple brands or clients and adapting tone and visual style to each
• Strong eye for typography, layout, color, and brand consistency
• Ability to juggle multiple projects and channels while hitting deadlines
• Self-starter who can take a concept from idea to finished, published asset

Nice to Have

• Familiarity with social media scheduling and analytics tools, including Google Analytics and social media dashboards for platforms such as Meta and LinkedIn
• Motion graphics or basic animation skills

To Apply

Please submit a resume, salary requirements and a portfolio showcasing your work and outlining your role in its creation via email to [e-mail] with subject line: Multichannel Graphic Designer

About Bouchard Communications Group

Bouchard Communications Group is a full-service marketing and public relations agency that has been helping organizations connect with their audiences and achieve meaningful results since 1994. Based in Roseville, we develop strategic, integrated campaigns that combine public relations, marketing, advertising, community outreach, digital communications and creative services. Our clients represent a diverse mix of public agencies, nonprofit organizations and private-sector businesses. We are a collaborative, hands-on team that values smart thinking, strong relationships, excellent work and people who are eager to contribute and grow.

Bouchard Communications provides the following benefits for full time employees:

Health, Vision and Dental Insurance

401K

Paid Vacation

Office Closure Week between Christmas and New Year