Multi-Unit Studio General Manager

Orangetheory - Franchise #0279; Fayetteville (AR); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Free Membership

Free uniforms

Health insurance

Paid time off

401(k)

401(k) matching

Bonus based on performance

Company parties

Job summary

Orangetheory Fitness is seeking a Multi-Unit Studio General Manager to lead sales and operations across two AR locations (Fayetteville and Fort Smith). You will drive lead generation, oversee staff, and ensure exceptional member experiences while meeting financial KPIs.

The role emphasizes coaching, crew development, and strategic execution of promotions and events to grow fitness program sales. CPR certification is required within 30 days.

Qualifications

• CPR certification required or willing to obtain CPR within 30 days of hire.
• Proven experience in leading sales and operations with coaching and development of staff.
• Ability to plan and execute lead generation and marketing strategies for sales growth.

Responsibilities

• Lead and direct sales and group personal training teams across Fayetteville and Fort Smith.
• Meet and exceed KPIs; manage budgets, staffing, and payroll processes.
• Plan monthly staff meetings and sustain a high-performing team through coaching.

Skills

Leadership

Sales

Staff Training

Operational Excellence

Customer Service

Job description

Benefits:

• Free Membership
• Free uniforms
• Health insurance
• Opportunity for advancement
• Paid time off
• Training & development
• Vision insurance
• 401(k)
• 401(k) matching
• Bonus based on performance
• Company parties
• Competitive salary
• Dental insurance
• Employee discounts

Leadership. Passion. Sales.

As a Multi-Unit Studio General Manager (GM), you will be responsible for providing leadership and daily direction to the sales and group personal training teams across two locations (Fayetteville, AR and Fort Smith, AR). This critical position must have a solid understanding of sales and operational excellence along with a passion for coaching and developing talent. As the lead for the sales function, the GM must execute a lead generation / marketing strategy plan to increase fitness program sales as well as promote the health and wellness benefits that are associated with a healthy lifestyle. This leader must be enthusiastic, creative, and driven!

Responsibilities & Expectations: General Manager

• Model all studio activities / sales process through self-involvement (leading by example).
• Responsible for meeting and exceeding Key Performance Indicators.
• Lead and coordinate initial and ongoing sales drives (promotions, events, outreach). Execute effective lead generation strategies.
• Manage the employee life cycle for all studio-level staff: recruiting, hiring, onboarding, scheduling, evaluating, applicable disciplinary action, and offboarding.
• Train and mentor all staff, establish leadership pipeline. Role play daily to maintain a high-performing team.
• Responsible for meeting studio budgets: revenue, payroll, supplies, inventory management, and Return Merchandise Authorization process.
• Responsible for scheduling the sales staff and auditing all time cards on a weekly basis. Submits accurate studio payroll every other week in a timely manner with compliance and integrity.
• Plan and host monthly staff meetings with sales and fitness team to review and report monthly sales objectives, goals, events, and marketing campaigns.
• Responsible for attending weekly meetings with Regional Managers to report on performance and studio happenings.
• Build and maintain OTF class size through scheduling optimization in collaboration with Head Coach.
• Ensure that all front desk systems are followed such as proper member check-in, telephone inquiries (general and sales related), first-time guest bookings, onboarding new members, and other required administrative duties.
• Plan and promote special events for the studio on a monthly basis, using OTF tools for effective outreach and community involvement.

Operational Duties

• Compliance and adherence to OTF business policies and Thrive employee handbook for daily studio operations.
• Ensure OTF branding through consistency and continuity in all actions, enforcing OTF corporate policies, business practices, systems and processes.
• Troubleshoot and problem-solve with facilities department on all studio equipment and technology. Responsible for ensuring that the facility is clean, maintained and operationally sound.
• Provide effective decision making regarding customer service issues.
• Candidates must be CPR certified or willing to obtain CPR certification within 30 days of hire, demonstrating a commitment to safety and the well-being of every member we serve.

We Offer

• Compensation
  • Base Salary, Individual commission, Monthly bonus potential
  • Paid time off (including your birthday)
  • Eight Paid Holidays
  • 401K, 401K match following 1 year of employment
  • Health insurance
• Staff Rewards
  • Fitness certification discounts
  • Retail employee discounts
  • Workout for free at any of our 31 Orangetheory location
  • Employee Plus One Membership Discount
• Direct your career track to any of the roles below.
  • Fitness Coach
  • Regional Sales & Operations Manager
  • Director of Operations
• Great company culture
  • Staff workouts
  • Annual Holiday Party
  • Quarterly workshops for on-going development

About Thrive Venture Group (Franchisee, Area Developer)

Thrive Venture Group was founded in January of 2023. Headquartered in Cleveland, OH; TVG proudly operates 32 Orangetheory Fitness studios, across three states: Arkansas, Ohio, and West Virginia. Thrive is comprised of deeply passionate people, led by franchisees who have been with the brand since 2014, on a mission to educate and empower people to be their best selves. This group is uniquely special in part by its active partnership with the Franchisor, Orangetheory Fitness Corporate aka "The Grove". Thrive is frequently sought out to pilot new brand initiatives and provide field level feedback, giving us the opportunity create an even greater impact for the entire network.

Orangetheory Fitness Vision

• To be the trusted global leader of innovative heart rate-based interval training.

Orangetheory Fitness Values

• Passion
• Integrity
• Accountability
• Innovation
• Community