Multi-Channel Content Creator

Miami University Alumni Association; Oxford (OH); Hybrid; USD 55,000 - 60,000; Full time

Job summary

Miami University seeks a Multi-Channel Content Creator within the Communications and Marketing team to write, edit, and publish engaging stories, multimedia features, and social content supporting enrollment goals.

The role collaborates across campus, uses CMS and analytics to inform content, and manages projects to meet deadlines. Remote hybrid work is available (two days on campus, three remote).

Qualifications

• Bachelor’s Degree is required.
• At least three (3) years of experience creating content in a communication or marketing field.
• Experience with higher education enrollment marketing is preferred.

Responsibilities

• Serve as liaison between the marketing department and enrollment partners to guide strategies.
• Create engaging multi-channel content for websites, email, social media, and other channels.
• Use data-informed strategy to implement and monitor enrollment communication plans.
• Collaborate with designers, photographers, web staff, and editors to produce content.
• Contribute to Miami social media channels and develop copy.
• Proofread materials and write/edit copy.

Skills

Excellent communication

Project management

CMS experience

Adobe Creative Suite

SEO knowledge

Social media strategy

Editing skills

Team collaboration

Education

Bachelor’s Degree

Tools

CMS platforms

Job description

Job Title

Multi-Channel Content Creator

Department

UCM Enrollment Management Undergraduate

Worker Type

Regular

Pay Type

Salary

Position Salary Minimum

$55,000

Position Salary Maximum

$60,000

Salary will be commensurate with the level of the position, education, and experience.

Scheduled Weekly Hours

40

Benefit Eligible

Yes

Screening Date

2026-07-31

Job Description Summary

Established in 1809, Miami University consistently ranks among the top national public universities for providing students with a superior education and exceptional value. Miami is located in the quintessential college town of Oxford, Ohio, with polytechnic campuses in Hamilton and Middletown, a learning center in West Chester, a European study center in Luxembourg, and a 100% virtual option in Miami Online. A comprehensive research university, Miami empowers students to engage with premier teacher-scholars and benefit from a well-rounded liberal arts foundation and vibrant campus experience to develop lifelong skills for any career. With more than 240,000 high-achieving alumni, students gain access to an extensive and supportive community that opens doors globally and leads to amazing outcomes. With an ambition to effect meaningful change, Miami delivers the resources and experiences that prepare graduates to learn with purpose and lead with courage.

Miami University’s Communications and Marketing department has been charged with building and maintaining the university’s brand on a local, regional, and national stage. This dynamic and award-winning team is comprised of over 70 marketing and communications professionals and is looking to hire a Multi-Channel Content Creator in support of university enrollment marketing and communication.

Miami University seeks a communications professional to write and edit stories, multimedia features, social media posts, email, and web content in support of Miami University’s student enrollment goals. In collaboration with campus and external partners as well as colleagues within Miami’s marketing department, the Multi-Channel Content Creator will develop content for and execute integrated and comprehensive communication plans as part of the enrollment marketing team.

The position of Multi-Channel Content Creator will be expected to work within our project management system to assist in managing project timelines and maintaining deadlines to ensure timely completion of projects. It will require giving/receiving creative and editorial feedback from/to clients and colleagues, as well as the ability to drive results while keeping projects on track. The successful candidate will have demonstrated experience and understanding in these areas.

This position has been approved for remote hybrid work: two (2) days on campus, three (3) days remote. Remote work is not a right, it is a work arrangement that can be modified or revoked by Miami University at any time for any reason, including the convenience of the University.

Job Description

Duties and Responsibilities

• Serve as the primary liaison between the marketing department and key campus admission/enrollment partners, guiding the enrollment marketing team’s efforts with strategies and tactics to reach and engage with the designated populations (e.g., first year/transfer/graduate, domestic/international, on-campus/online students).
• Create engaging visual and written multi-channel content for websites, email, social media, third-party platforms, and other communication vehicles to promote the Miami University student experience to future students.
• Use data-informed strategy to implement, monitor, and maintain enrollment communication plans for prospective, admitted, and enrolling students, their parents/family, and other influencers, serving as liaison to strategic teams within the Office of Admission.
• Collaborate with production managers, other content creators, designers, photographers, web staff, and other appropriate staff to produce content in support of university enrollment goals.
• Contribute to Miami social media channels, creating content that will engage prospective Miami students.
• Write, present, and modify copy.
• Proofread other editors’ materials.
• Research content, conduct interviews, and prepare profiles.
• Assist in maintaining project deadlines and feasibility during the production of materials. Follow process and use appropriate software/tools for successfully monitoring progress of active projects, providing support as needed to ensure timely completion.
• Participate in professional development activities.
• Other duties as assigned.

Minimum Qualifications

• Bachelor’s Degree
• At least three (3) years of experience creating content in a communication or marketing field.

Preferred Qualifications

• Experience with communication in higher education, preferably admission marketing and communication.

Required Knowledge, Skills, and Abilities

• Excellent communication skills, both oral and written.
• Ability to communicate complex ideas clearly and effectively to varied audiences and across teams.
• Strong organizational and project management skills, including the ability to manage complex tasks, set priorities, meet deadlines, and lead projects.
• Ability to collaborate and contribute in a team environment, as well as demonstrate initiative, independence, and sound judgment in decision-making.
• Strong attention to detail and accuracy in all work.
• Excellent editing skills, including technical knowledge, grammar and formatting.
• Familiarity with social media platforms and strategy.
• Experience with web content management systems (CMS); marketing best practices.
• Knowledge of AP style and experience working within brand guidelines.

Preferred Knowledge, Skills, and Abilities

• Knowledge of higher education recruitment strategies and/or marketing and communication strategies.
• Demonstrated commitment to the highest standards of accuracy, attention to detail, and handling of confidential information.
• Ability to work collaboratively with various internal and external constituencies.
• Experience in integrating technology as part of a larger marketing strategy.
• Experience with CRM software and other relational databases.
• Experience writing and publishing blog content.
• Proficiency with Adobe Creative Suite and/or other video editing software.
• Customer service skills, including diplomatically, patiently, and successfully handling complaints, problems, questions, conflict, and suggestions.
• Understanding of development and design tools (including HTML), SEO, cross-browser and cross-platform compatibility, basic understanding of website analytics and measuring ROI; solid understanding of online copywriting and how it impacts search engine optimization.

Additional Position Information (if applicable)

Required Application Documents

To be considered for this position, applicants must submit all of the following materials: (1) a current resume, (2) a cover letter, and (3) a portfolio/examples of previous work. Applications that do not include all required materials may not be considered for review.

Special Instructions (if applicable)

Not Applicable

Additional Information

A criminal background check is required. All campuses are smoke- and tobacco-free campuses.

This organization participates in E-Verify.

Remote Work
For positions that are approved for remote work: Remote work is not a right, it is a work arrangement that can be modified or revoked by Miami University at any time for any reason, including the convenience of the University.

Reasonable Accommodations
Requests for reasonable accommodations for disabilities related to employment should be directed to [e-mail] or 513-529-3560. Questions and follow-ups regarding requests should also be directed here.

Miami University Values Statement
Miami University is a scholarly community whose members believe that a liberal education is grounded in qualities of character as well as of intellect. We respect the dignity of other persons, the rights and property of others, and the right of others to hold and express disparate beliefs. We believe in honesty, integrity, and the importance of moral conduct. We defend the freedom of inquiry that is the heart of learning and combine that freedom with the exercise of judgment and the acceptance of personal responsibility.

For more information on Miami University’s mission and core values, please visit the Mission and Core Values webpage.

Equal Opportunity/Affirmative Action Statement
Miami University, an Equal Opportunity/Affirmative Action employer, encourages applications from protected veterans and individuals with disabilities. Miami University prohibits harassment, discrimination and retaliation on the basis of age (40 years or older), color, disability, gender identity or expression, genetic information, military status, national origin (ancestry), pregnancy, race, religion, sex/gender, status as a parent or foster parent, sexual orientation, or protected veteran status in its application and admission processes, educational programs and activities, facilities, programs or employment practices. Requests for reasonable accommodations for disabilities related to employment should be directed to [e-mail] or 513-529-3560.

Clery Act
As part of the University’s commitment to maintaining a healthy and safe living, learning, and working environment, we encourage you to read Miami University’s Annual Security & Fire Safety Report at: http://www.MiamiOH.edu/campus-safety/annual-report/index.html, which contains information about campus safety, crime statistics, and our drug and alcohol abuse and prevention program designed to prevent the unlawful possession, use, and distribution of drugs and alcohol on campus and at university events and activities. This report also contains information on programs and policies designed to prevent and address sexual violence, domestic violence, dating violence, and stalking. Each year, email notification of this website is made to all faculty, staff, and enrolled students. Written notification is also provided to prospective students and employees. Hard copies of the Annual Security & Fire Safety Report may be obtained from the Miami University Police Department at 513-529-2223.

Labor Law Posters for Applicants

Please visit our Labor Law Posters webpage to access all relevant and applicable labor law information.