MKTG100: Brand Marketing Lead

JerseySTEM; United States; Remote; USD 100,000 - 125,000; Full time

Job summary

Join a passionate team dedicated to bridging the gender gap in STEM education through innovative programs for underserved communities. As the Brand Marketing Lead, you will spearhead marketing initiatives that promote educational opportunities for students in grades 5-8. This role offers a unique chance to make a meaningful impact while collaborating with various departments to enhance the organization's visibility. If you're a self-motivated individual with excellent communication skills and a knack for fundraising marketing, this pro-bono volunteer position is perfect for you. Your contributions will help shape the future of STEM education for young learners in New Jersey.

Qualifications

• Experience in fundraising or donation-driven marketing campaigns is essential.
• Strong verbal and written communication skills are a must.

Responsibilities

• Develop brand marketing campaigns to enhance program awareness.
• Recruit and manage marketing team members for effective campaign execution.

Skills

Fundraising Marketing

Communication Skills

Cross-Functional Collaboration

Self-Motivation

Tools

G-Suite

Slack

JIRA

Job description

Overview

This is a pro-bono volunteer position.

JerseySTEM is a grassroots non-profit organization dedicated to offering innovative opportunities and bridging the gender gap in STEM education for children in New Jersey’s underserved communities. We are dedicated to partnering with local schools, parents, and educators to create and enhance STEM-oriented educational opportunities for students in grades 5-8 as part of their paths towards college and career readiness. We provide free after-school, project-based, and hands-on structured programs in Science, Technology, Engineering, and Mathematics. Classes include Robotics, Coding, Engineering, Life Sciences, etc. Classes last up to 10 weeks and are predominantly taught by trained volunteer college students.

The Brand Marketing Lead oversees a team of marketers responsible for executing JerseySTEM's social and program marketing initiatives. This role will report into the Head of Marketing and will work cross-functionally with various department leads.

Responsibilities

• Develop brand marketing campaigns that drive awareness for JerseySTEM and its programs.
• Maintain the JerseySTEM brand voice.
• Recruit and manage Social Marketing and Program managers to develop and execute campaigns.
• Own the historical documentation of Brand Marketing processes, roles, and responsibilities.

Qualifications

• Experience with fundraising or donation-driven marketing campaigns.
• Excellent communication skills (verbal and written).
• Decisive, results-driven.
• Self-motivated, proactive.
• Excels at cross-functional collaboration.
• Experience working within G-Suite, Slack, and JIRA preferred.
• Experience managing or leading a team.

Weekly Time Commitment

• 5-7 hours per week, 12-month minimum commitment.

Location

• This position is remote.

This is a pro-bono volunteer position.