Merchandising Manager, Live Events & Tour Ops

HYBE America; Santa Monica (CA); On-site; USD 80,000 - 125,000; Full time

Job summary

HYBE America is seeking a Merchandising Manager for Live Events & Tour Operations. This role involves overseeing merchandise operations for live tours, developing sales strategies, and managing logistics. The ideal candidate will have a strong background in event merchandising and project management, with excellent communication skills and a passion for the entertainment industry.

Benefits

Medical insurance

Vision insurance

401(k)

Qualifications

• 5-8 years of progressive experience in Tour Merchandising or Live Event Operations.
• Proficiency in Korean is preferred.
• Willingness to travel domestically and internationally (up to 50%).

Responsibilities

• Oversee merchandise operations for live tours and retail activations.
• Develop event-specific sales strategies and manage logistics.
• Coordinate with artists’ teams and vendors for event execution.

Skills

Project Management

Problem Solving

Leadership

Communication

Strategic Thinking

Education

Bachelor’s degree in Business Administration, Event Management, Production, Merchandising, or a related field

Tools

SAP

Job description

Merchandising Manager, Live Events & Tour Ops

Merchandising Manager, Live Events & Tour Ops

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This range is provided by HYBE America. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$80,000.00/yr - $125,000.00/yr

Job Overview:

The Merchandising Manager, Live Events & Tour Ops will oversee all aspects of merchandise operations for live tours and retail activations, ensuring seamless execution from strategy to on-site operations. This role requires a strategic thinker with deep experience in event merchandise operations, exceptional problem-solving and project management skills, and a drive to maximize in-person sales. The ideal candidate thrives in a fast-paced, entrepreneurial environment, manages ambiguity effectively, and demonstrates strong leadership and communication skills to drive company objectives.

[RESPONSIBILITIES]

Tour and Offline Event Operations (80%):

• Own offline merchandise operations for HYBE artists, developing event-specific sales strategies through budgeting, forecasting, performance monitoring, and tailored product offerings to meet revenue goals and enhance fan engagement.
• Collaborate with third-party agencies to oversee venue sales operations, negotiate terms, and address unexpected on-site issues to ensure smooth execution and a positive fan experience.
• Coordinate with artists’ teams and concert business teams to align merchandise offerings with tour schedules and requirements.
• Manage live event logistics, including inventory delivery, setup, backship, and on-site operations; track and analyze sales performance during events; and onboard agencies to facilitate accurate post-event billing and comprehensive reporting.
• Perform post-tour reconciliation and deliver actionable insights to stakeholders to optimize future strategies and drive continuous improvement.
• Manage budgets and vendor contracts related to offline events.

Production and Supply Chain Management (20%):

• Coordinate with internal teams, vendors, and artist teams to oversee the development of merchandise product lines for offline events and tours.
• Optimize supply chain operations to ensure cost efficiency and timely delivery.
• Identify and develop strategic partnerships and sponsorship to drive revenue growth
• Own the creation and maintenance of event specific sales orders, outbound deliveries, and invoice processing, ensuring streamlined sales operations in our ERP system (SAP).
• Work closely with internal team members to align production and sales strategies.
• Build and maintain relationships with external vendors, touring teams, and stakeholders.
• Provide leadership and guidance to junior team members.

[QUALIFICATIONS]

• Bachelor’s degree in Business Administration, Event Management, Production, Merchandising, or a related field.
• 5 -8 years of progressive experience in Tour Merchandising, Live Event Operations, Project Management, or related roles in the music and entertainment industry.
• Proficiency in Korean is preferred, but not required.
• Proven ability to act as a strategic business owner, with strong problem-solving and decision-making skills.
• Strong project management skills, with the ability to manage multiple large-scale projects simultaneously in a fast-paced setting.
• Exceptional communication and interpersonal skills, with experience working cross-functionally and representing organizations to key stakeholders.
• Willingness to travel domestically and internationally as required (up to 50%.)
• In-depth understanding of the K-pop industry, fan culture, and market trends is highly preferred.

Salary Range (DOE): $80,000 - $125,000/ year

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Entertainment Providers

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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