Media Supervisor

Publicis Sapient; Miami (FL); On-site; USD 55,000 - 75,000; Full time

Job summary

Publicis Sapient busca un Supervisor de Medios para liderar planes y estrategias para clientes LATAM. Coordinará equipos y colaborará con agencias para ejecutar campañas de alto impacto, con enfoque en optimización de ROAS y control de presupuestos.

Se requiere 3+ años en planificación y compra de medios, dominio del inglés y español, y capacidad de análisis de datos. Se ofrece fórmula de trabajo on-site en Miami y un paquete de beneficios, con salario competitivo en USD.

Qualifications

• Bachelor’s degree in Advertising, Marketing, Communications, or related field.
• Minimum of 3 years of experience in media planning and buying, preferably within LATAM markets.

Responsibilities

• Planificación estratégica de medios y supervisión de presupuestos para LATAM.
• Apoyar al Associate Media Director en estrategias y recomendaciones.
• Investigar insights de consumidores y medios para impulsar la innovación.
• Gestionar relaciones con proveedores y clientes; asegurar ejecución de campañas.
• Negociar propuestas, revisar oportunidades y garantizar valor estratégico.
• Analizar desempeño, ROAS y optimizar campañas en múltiples canales.

Skills

Bilingüe (Inglés y Español)

Comunicación

Habilidades analíticas

Liderazgo

Mentoría de equipo

Gestión del tiempo

Colaboración

Proactividad en resolución de procesos

Pensamiento estratégico

Innovación

Education

Título universitario en Publicidad, Marketing, Comunicaciones o campo relacionado

Tools

Kantar

Ibope

Media Tools

Media Ocean

Prisma

DoubleClick

Campaign Manager

Job description

Descripción de la empresa

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One".

Descripción del puesto

Overview

The Media Supervisor plays a pivotal role in leading day-to-day media and communications planning across a portfolio of LATAM brands. This position translates marketing and media objectives into actionable strategies and ensures seamless execution through collaboration with internal teams, vendors, and clients. Acting as the primary point of contact for stewardship and campaign implementation, the Media Supervisor combines strategic insight with operational excellence to deliver high-impact media solutions. The role requires a strong grasp of media fundamentals, leadership capabilities, and a proactive approach to client service and performance optimization.

Responsabilidades

Key Responsibilities:

Strategic Media Planning & Stewardship

• Contribute to the development of integrated communications plans for LATAM markets.
• Assist the Associate Media Director (AMD) in crafting media strategies and recommendations.
• Demonstrate initiative by researching and identifying valuable consumer and media insights.
• Stay informed on media trends and emerging platforms to enhance campaign innovation.

Vendor & Partner Management

• Request and evaluate proposals for special activations; develop and share POVs.
• Renegotiate proposals to ensure strategic alignment and added value.
• Coordinate and lead meetings with media vendors to review opportunities.
• Foster strong relationships with media partners and agency collaborators.

Media Buying & Implementation

• Oversee negotiation, buying, and execution of media plans across channels.
• Supervise campaign implementation, ensuring accuracy in pacing, spend, and delivery.
• Act as the final escalation point for inventory, billing, and invoice discrepancies.

Budgeting & Investment Analysis

• Request and manage annual media budgets.
• Analyze and forecast investments by media type, vendor, country, and brand.
• Monitor rates, commitments, and financial variables (e.g., rate inflation, exchange rates).

Performance Monitoring & Reporting

• Collaborate with the D&A team for performance reporting and data validation.
• Analyze campaign performance and provide strategic recommendations to optimize ROAS.
• Ensure delivery against key success metrics and drive continuous improvement.

Team Leadership & Collaboration

• Supervise and mentor Associates, providing clear direction and timely feedback.
• Conduct performance evaluations and support professional development.
• Collaborate with local Starcom teams to share best practices and support local needs.
• Convey ideas for process improvements to enhance efficiency and consistency.

Cualificaciones

Required Skills (the “technical” stuff)

The requirements listed below are representative of the knowledge, skill, and ability required.

Education & Experience

• Bachelor’s degree in Advertising, Marketing, Communications, or a related field.
• Minimum of 3 years of experience in media planning and buying, preferably within LATAM markets.

Language & Communication

• Bilingual proficiency in English and Spanish (written and verbal).
• Strong communication skills with the ability to present ideas clearly and persuasively.

Technical & Analytical Skills

• Solid understanding of media planning principles, research methodologies, and communication strategies.
• Comfortable working with data, including budget forecasting, rate analysis, and performance metrics.
• High attention to detail and accuracy in reporting and analysis.
• Proficiency in media tools and platforms such as Kantar, Ibope, Media Tools, Media Ocean, Prisma, DoubleClick, Campaign Manager, etc.

Leadership & Collaboration

• Demonstrated ability to lead and mentor junior team members.
• Strong organizational and time management skills to oversee multiple projects and priorities.
• Collaborative mindset with strong interpersonal skills to work effectively across teams and with external partners.

Strategic Thinking & Innovation

• Ability to identify media trends and emerging opportunities to enhance campaign performance.
• Proactive approach to problem-solving and process improvement.
• Energetic and creative thinker who contributes fresh ideas to media strategy and execution.

Información adicional

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $55,000.00 - USD $75,000.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.