Media Relations Specialist

Placements24; Waukee (IA); On-site; USD 22,000 - 29,000; Full time

Benefits offered by this job

Medical aid

Retirement contributions

On-site role in Queenstown

Job summary

Placements24 is seeking a skilled Media Relations Specialist to join our client on-site in Queenstown, Eastern Cape. The ideal candidate will develop and execute strategies to secure positive media coverage, craft compelling materials, and manage inquiries.

The role requires a Bachelor's degree in PR/Communications and 3–5 years of media relations experience, with a proven track record in securing placements across outlets.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, or related field.
• 3–5 years of media relations or PR experience.
• Proven success securing media coverage in various outlets.
• Excellent written and verbal communication with storytelling and pitching abilities.
• Ability to build relationships with media professionals.
• On-site work in Queenstown, Eastern Cape.

Responsibilities

• Develop and implement media relations strategies.
• Build relationships with journalists, editors, and producers.
• Write and distribute press releases, media pitches, and background materials.
• Identify opportunities for media coverage and respond to inquiries.
• Monitor media coverage, analyze results, and report impact.
• Assist in crisis communications.
• Coordinate with internal teams for consistent messaging.
• Prepare spokespeople for media interviews.
• Organize press events and media briefings.
• Stay informed about industry trends and competitor activities.

Skills

Media relations

Storytelling

Pitching

Relationship building

Written communication

Education

Bachelor's degree in Public Relations / Communications

Tools

Media monitoring tools

Job description

About the Role

Our client is seeking a skilled Media Relations Specialist to join their team in Queenstown, Eastern Cape . This role is critical in developing and executing strategies to secure positive media coverage and enhance the company's public profile. You will be responsible for building and maintaining relationships with journalists, crafting compelling media materials, and managing the company's response to media inquiries. The ideal candidate possesses excellent communication skills, a deep understanding of the media landscape, and a proven ability to generate impactful media placements. This position is based on-site in Queenstown, Eastern Cape , offering a unique opportunity to contribute to a prominent organization within the region. You will play a vital part in shaping public perception and driving brand awareness.

Key Responsibilities

• Develop and implement media relations strategies to achieve communication objectives.
• Build and maintain strong relationships with journalists, editors, and producers in local, regional, and national media.
• Write and distribute high-quality press releases, media pitches, and background materials.
• Proactively identify opportunities for media coverage and respond to media inquiries.
• Monitor media coverage, analyze results, and prepare reports on media impact.
• Assist in managing crisis communications and provide support during sensitive situations.
• Collaborate with internal teams to ensure consistent and accurate messaging.
• Prepare company spokespeople for media interviews.
• Organize press events and media briefings as needed.
• Stay informed about industry trends and competitor activities.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
• 3-5 years of experience in media relations or public relations.
• Demonstrated success in securing media coverage in various outlets.
• Excellent written and verbal communication skills, with strong storytelling and pitching abilities.
• Proven ability to build and nurture relationships with media professionals.
• Good understanding of the media landscape, including digital and traditional media.
• Experience with media monitoring tools is beneficial.
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• Must be comfortable working on-site in Queenstown, Eastern Cape .
• A proactive and results-oriented mindset.

Benefits

Our client offers a competitive salary and benefits package, including medical aid and retirement contributions. This on-site role in Queenstown, Eastern Cape , provides a stable work environment with opportunities for professional growth. You will join a dedicated team focused on building the company's reputation. Paid time off includes annual leave and sick days. Our client is committed to fostering a positive and supportive workplace culture. Opportunities for advancement are available for dedicated employees.