Media Relations & Communications Strategist - Live Events

Iowa Wild; Saint Paul (MN); On-site; USD 54,000 - 58,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Retirement

PTO

Job summary

Iowa Wild in Saint Paul seeks a Communications and Media Relations Specialist to tell the stories behind our concerts, events, and venues. You will develop media opportunities, craft compelling content for digital channels, and coordinate with marketing to align messaging across platforms.

The role includes serving as the primary media contact for Grand Casino Arena, Saint Paul RiverCentre, and Roy Wilkins Auditorium, producing press materials, coordinating interviews, and tracking coverage for

Qualifications

• Bachelor's degree in Communications, Marketing, Public Relations, or related field.
• Minimum three years of experience in public relations, marketing, or content strategy.

Responsibilities

• Develop and execute integrated communication plans to support our venues, events, and community initiatives.
• Serve as the primary media contact for assigned events at Grand Casino Arena, Saint Paul RiverCentre, and Roy Wilkins Auditorium, coordinating interviews, credentials, press access, and onsite coverage.
• Build and maintain relationships with local and national media, promoters, and event organizers.
• Research timely story angles and pitch tailored ideas to television, radio, print, digital outlets, podcasts, newsletters, and community media.
• Write, edit, and distribute press releases, media advisories, talking points, and spokesperson briefing materials through established approval processes.
• Develop compelling content across digital platforms in collaboration with the marketing and communications team.
• Write website articles, email copy, social media content, and other materials that promote events and highlight venue initiatives, sustainability efforts, and community impact.
• Capture basic photography and produce short-form videos to support assigned stories, marketing campaigns, and campus events.
• Support radio and TV ad trafficking by coordinating asset delivery and station instructions.
• Apply brand standards and use audience insights and available analytics to improve content.
• Manage assigned event communications from pre-announcement through post-event wrap-up.
• Maintain communications calendars, media lists, outreach records, and project updates; proactively communicate deadlines and potential obstacles to internal and external partners.
• Track earned media coverage and prepare recaps that assess audience relevance, messaging, and opportunities for improvement.
• Stay current with entertainment, media, and industry trends and monitor local conversations to identify opportunities for new storytelling and outreach opportunities.
• Support crisis communications and reputation management under the Director’s guidance.

Skills

Strong writing

Editing

Verbal communication

Time management

Education

Bachelor’s degree in Communications, Marketing, Public Relations, or related field

Tools

Media databases

Digital publishing tools

Analytics tools

Job description

Iowa Wild in Saint Paul seeks a Communications and Media Relations Specialist to tell the stories behind our concerts, events, and venues. You will develop media opportunities, craft compelling content for digital channels, and coordinate with marketing to align messaging across platforms.

The role includes serving as the primary media contact for Grand Casino Arena, Saint Paul RiverCentre, and Roy Wilkins Auditorium, producing press materials, coordinating interviews, and tracking coverage for