Media Marketing Manager

Regional Client; Naples (FL); On-site; USD 50,000 - 75,000; Full time

Benefits offered by this job

Competitive salary

Performance-based bonuses

Growth opportunities

Direct access to ownership

Employee dining benefits

Job summary

Restaurant Group Southwest Florida is seeking a full-time Media Marketing Director to lead marketing strategy across our restaurant concepts. You will work directly with ownership to shape the digital identity and growth strategy.

This in-house leadership role focuses on brand consistency, content production, paid campaigns, and community engagement, offering stability and growth within an expanding group.

Qualifications

• Proven experience in digital marketing and advertising.
• Strong video creation and editing skills.
• Deep understanding of social media algorithms and engagement strategies.
• Experience running paid advertising campaigns.
• Strong organizational and project management skills.
• Ability to manage multiple brands simultaneously.
• Creative thinker with strong execution ability.
• Professional, punctual, and self-motivated.

Responsibilities

• Brand & Strategy: Develop and execute a comprehensive marketing strategy across all restaurant concepts.
• Content Creation & Media: Produce high-quality video and photo content for social media and advertising; oversee creative direction.
• Social Media & Community Growth: Manage platforms (Instagram, Facebook, TikTok) and campaigns to drive foot traffic.
• Advertising & Promotions: Launch paid ad campaigns; develop promotions and track ROI.
• Email & Direct Marketing: Design and execute email and SMS campaigns; re-engage past guests.
• Analytics & Optimization: Track performance and present growth insights to leadership.

Skills

Digital marketing

Advertising

Video creation

Social media algorithms

Paid advertising campaigns

Project management

Brand strategy

Execution

Job description

Media Marketing Director (Full-Time)

Restaurant Group | Southwest Florida

About Us

We are a fast-growing, family-owned restaurant group rooted in quality, hospitality, and long-term vision. What started as a single concept has expanded into multiple thriving locations — and we’re just getting started.

Our brands are established, our customer base is loyal, and our footprint continues to grow. Now, we are ready to elevate our marketing to the next level.

We are seeking a full-time Media Marketing Director who wants more than just a job — someone who wants to build, grow, and become a long-term leader within our organization.

The Opportunity

This is not a freelance or side role. This is a full-time, in-house leadership position overseeing marketing strategy across our entire restaurant group.

You will work directly with ownership and leadership to shape the digital identity, storytelling, and growth strategy of multiple restaurant concepts.

If you are looking for stability, upward mobility, and the chance to build something meaningful over time — this role is for you.

Key Responsibilities

• Brand & Strategy
  • Develop and execute a comprehensive marketing strategy across all restaurant concepts
  • Maintain consistent brand identity while tailoring campaigns to each location
  • Position each concept strategically within its market
• Content Creation & Media
  • Produce high-quality video and photo content for social media and advertising
  • Oversee creative direction for all digital content
  • Capture in-store content and special events
• Social Media & Community Growth
  • Manage and grow platforms including Instagram, Facebook, TikTok, and emerging platforms
  • Create engaging campaigns that drive foot traffic and repeat business
  • Build local brand authority and online community presence
• Advertising & Promotions
  • Launch and manage paid ad campaigns (Meta, Google, etc.)
  • Develop promotions, seasonal campaigns, and brand activations
  • Track ROI and optimize for performance
• Email & Direct Marketing
  • Design and execute email and SMS campaigns
  • Re-engage past guests and increase customer retention
• Analytics & Optimization
  • Track performance metrics across platforms
  • Interpret data to improve campaign effectiveness
  • Present growth insights and recommendations to leadership

What We’re Looking For

• Proven experience in digital marketing and advertising
• Strong video creation and editing skills
• Deep understanding of social media algorithms and engagement strategies
• Experience running paid advertising campaigns
• Strong organizational and project management skills
• Ability to manage multiple brands simultaneously
• Creative thinker with strong execution ability
• Professional, punctual, and self-motivated

Ideal Candidate Profile

You’re not looking for a short-term stepping stone.

You want to grow with a company.

You think in years, not months.

You take ownership of results.

You care about brand, numbers, and long-term impact.

What We Offer

• Competitive full-time salary
• Performance-based bonuses
• Growth opportunities as the group expands
• Direct access to ownership and decision-making
• Creative freedom within a structured growth vision
• Stability within an established and expanding restaurant group
• Employee dining benefits

Job Details

• Pay: $50,000.00 - $75,000.00 per year
• Benefits: Employee discount
• Experience: Marketing: 2 years (Preferred), Food industry: 3 years (Required)
• Language: Spanish (Preferred), English (Preferred)
• Willingness to travel: 75% (Preferred)
• Work Location: In person
• Job Type: Full-time