Media Buyer

Strikepoint Media; Laguna Beach (CA); Remote; USD 65,000 - 80,000; Full time

Benefits offered by this job

Robust Medical Insurance

Dental Insurance

Vision Insurance

401(k) with employer match

Company-paid Life Insurance

Flexible PTO

MacBook provided

Hybrid/Remote work policy

Job summary

Strikepoint Media in Laguna Beach, CA is seeking a Media Buyer—this role sits on the execution layer of paid media across Meta, Google, and TikTok. You will support campaign setup, QA, reporting, and day-to-day tasks.

We value candidates with 2+ years of digital marketing experience, BA/BS in Marketing or related field, and a meticulous eye for detail. Remote work options are available for the right experience.

Qualifications

• 2+ years of hands-on experience in digital marketing, paid media, or a closely related role.
• BA/BS in Marketing, Business, Communications, or equivalent experience.
• Direct experience with Meta Ads Manager, Google Ads, or TikTok Ads.
• Strong attention to detail and ability to work independently.
• Familiarity with AI tools is a plus.

Responsibilities

• Support campaign setup, naming conventions, and QA across Meta, Google, and TikTok Ads.
• Assist Media Buyers with day-to-day campaign management tasks and execution.
• Pull and compile weekly performance reports, ensuring KPI accuracy across CTR, CVR, ROAS, and CPA.
• Follow optimization playbooks and SOPs to adjust bids, budgets, and targeting.
• Monitor pixel firing, UTM tracking, and conversion data.
• Learn and document platform-specific best practices and internal processes.
• Communicate internal performance updates clearly and on time.
• Contribute to team workflows and flag issues proactively.

Skills

Meta Ads Manager

Google Ads

TikTok Ads

Attention to detail

Data reporting

Google Sheets / Excel

UTM tracking

Pixel tracking

Communication skills

AI tools familiarity

Education

BA/BS in Marketing, Business, Communications

Tools

Google Sheets

Excel

UTM parameters

Pixel tracking

Job description

Strikepoint is an ROI-focused digital marketing agency dedicated to helping businesses scale through results-driven strategies. Founded in 2013, we've built our reputation on delivering measurable growth for our clients across funnels, paid media, and creative.

As a recognized industry leader, we've earned a spot on the Inc. 5000 list of fastest-growing companies twice (2020 and 2022). Our team of digital marketers, media buyers, and creatives works with brands across diverse industries, including financial publishing, e-commerce, technology, health and wellness, online education, and more.

About This Role

As a Media Buyer at Strikepoint, you’ll work directly alongside our experienced media buying team to support campaign setup, quality assurance, reporting, and execution across platforms, including Meta, Google, and TikTok. This is not an entry-level position. We are looking for someone who already has foundational platform experience and can contribute quickly. You will own the execution layer of paid media, handling the detailed, high-accuracy work that keeps campaigns running correctly while building toward a full Media Buyer role.

Responsibilities

• Support campaign setup, naming conventions, and QA across Meta, Google, and TikTok Ads

• Assist Media Buyers with day-to-day campaign management tasks and execution

• Pull and compile weekly performance reports, ensuring KPI accuracy across CTR, CVR, ROAS, and CPA

• Follow optimization playbooks and SOPs to make basic bid, budget, and targeting adjustments

• Monitor pixel firing, UTM tracking, and conversion data, flagging discrepancies promptly

• Learn and document platform-specific best practices and internal processes

• Communicate internal performance updates clearly and on time

• Contribute to team workflows and flag issues proactively before they become problems

• Experience

  • 2+ years of hands-on experience in digital marketing, paid media, or a closely related role

• Education

  • BA/BS in Marketing, Business, Communications, or equivalent experience

• Skills & Expertise

  • Direct, working experience in at least one of the following: Meta Ads Manager, Google Ads, or TikTok Ads

  • Demonstrated ability to manage tasks independently with a high level of accuracy and attention to detail

  • Solid understanding of core performance metrics: CTR, CVR, ROAS, and CPA

  • Comfortable working in Google Sheets or Excel for reporting and data tracking

  • Familiarity with UTM parameters and pixel-based tracking; ability to flag and investigate basic discrepancies

  • Strong attention to detail, accurate campaign setup, and QA are a core part of this role

  • Clear written and verbal communication for internal reporting and team collaboration

  • Receptive to feedback and able to apply it quickly without repeated direction

  • Familiarity with AI tools and a willingness to incorporate them into day-to-day work are pluses

• You Would Thrive in This Role If…

  • You are organized, detail-oriented, and take pride in work that is set up correctly the first time

  • You are comfortable jumping into platforms and figuring things out without someone walking you through every step

  • You want to grow into a full Media Buyer role and understand that execution excellence is how you get there

  • You ask good questions, take feedback well, and do not need the same direction twice

  • You are curious about AI tools and already experimenting with ways to work more efficiently

• This Probably Is Not the Right Fit If…

  • You are looking for a role where someone will build out your daily task list and check in frequently

  • You have no prior hands-on experience with paid media platforms

  • You are more interested in strategy and client-facing work than in the execution and detail work that defines this role

  • You struggle to manage multiple tasks simultaneously without dropping accuracy

• Compensation

  • $65,000-$80,000

Benefits

• Robust Medical, Dental, and Vision insurance plans with a generous employer contribution towards monthly premium costs

• Customizable 401(k) plan with employer match after 90 days

• Company-paid Life Insurance Policy

• Flexible PTO

• Company-provided Macbook

• Hybrid/Remote work policy

Location

• Our office is in Laguna Beach, CA. While candidates within a nearby radius are preferred, we are open to remote applicants with the right experience.

We’re looking for a motivated and collaborative professional to help bring our agency’s vision to life through impactful marketing initiatives. If you’re passionate about marketing, adept at managing complex projects, and thrive in a fast-paced agency environment, we’d love to hear from you!

Strikepoint is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.

Please note that in order to be considered for this role, candidates must currently reside within the United States. We are unable to offer international employment opportunities at this time.