Media Analyst

Strategic Education; United States; Remote; USD 73,000 - 111,000; Full time

Job summary

A leading company in education is seeking a Media Analyst to join its Marketing Analytics team. This role focuses on media analytics to provide insights into marketing performance, requiring strong analytical and interpersonal skills. Candidates should have at least two years of experience in digital marketing analytics and be capable of managing multiple priorities. A comprehensive benefits package is offered for employees working 30 hours or more per week.

Benefits

Medical, dental, and vision plans

401(k) retirement benefit

Tuition assistance

Entertainment and retail discounts

Paid time off and holidays

Qualifications

• Minimum of 2 years relevant digital marketing analytics experience.
• Experience with campaign management tools like Google AdWords.
• Basic knowledge of SQL.

Responsibilities

• Design, develop, and communicate media analytics for marketing performance.
• Collaborate with the Media Team to deliver end-to-end analytics.
• Manage multiple priorities independently.

Skills

Analytical skills

Interpersonal skills

Problem solving

Presenting information

Tools

Excel

Power BI

Tableau

Job description

The Media Analyst is a key role in SEI’s Marketing Analytics team. This position is responsible for design, development, and communication of media analytics that provides insight into the company’s marketing performance. This individual will regularly collaborate with the Media Team to deliver end-to-end marketing analytics that meet and exceed requirements from internal clients. This role will manage multiple priorities efficiently and independently, while facilitating knowledge transfer and self-service. A natural curiosity for using data to understand marketing performance, specifically with market mixed modeling and multi touch attribution, is highly preferred.

Job Skills:

• Demonstrated capability in analyzing media data to drive marketing strategy and support decision making in marketing programs.

• Strong interpersonal skills - both verbal and written.

• Demonstrated experience driving and achieving results.

• Ability to work in a team setting while at the same time being an assertive self-starter.

• Demonstrated problem solving and analytical skills.

• Ability to present complex information in an understandable and compelling manner

Work Experience:

• Minimum of 2 years relevant digital marketing analytics experience.

• Experience extracting and analyzing data from digital campaign management tools, such as DoubleClick, Atlas, Google AdWords or Kenshoo.

• Knowledge and experience using analytical and data visualization tools, particularly Excel, Power BI, and Tableau.

• Familiar with web reporting tools, such as Adobe Analytics or Google Analytics

• Basic knowledge of SQL

Other:

• Must be able to travel up to 10% of the time.

• Must be able to lift 25 lbs.

• Typical office setting.

• Mobility within the office including movement from floor to floor.

• Travel via plane, car, and metro may be required to perform this job.

• Must be able to work more than 40 hours per week when business needs warrant.

• Access information using a computer.

• Effectively communicate, both up and down the management chain.

• Effectively cope with stressful situations.

• Strong mental acuity.

• Regular, dependable attendance and punctuality are essential functions of this job.

• Other essential functions and marginal job functions are subject to modification.

#LI-RM1

SEI offers a comprehensive package of benefits to employees scheduled 30 hours or more per week. In addition to medical, dental, vision, life and disability plans, SEI employees may take advantage of well-being incentives, parental leave, paid time off, certain paid holidays, tax saving accounts (FSA, HSA), 401(k) retirement benefit, Employee Stock Purchase Plan, tuition assistance as well as entertainment and retail discounts. Non-exempt employees are eligible for overtime pay, if applicable.

Careers - Our Benefits, Strategic Education, Inc

SEI is an equal opportunity employer committed to fostering an inclusive and collaborative culture where individuals can grow their careers and contribute fully. We strive to attract talent with broad experiences, skills and perspectives. We welcome applications from all. While it is not typical for an individual to be hired at or near the top end of the pay range at SEI, we offer a competitive salary. The actual base pay offered to the successful candidate may vary depending on multiple factors including, but not limited to, job-related knowledge/skills, experience, business needs, geographical location, and internal pay equity. Our Talent Acquisition Team is ready to discuss your interest in joining SEI. The expected salary range for this position is below.

$73,900.00 - $110,900.00 - Salary

If you require reasonable accommodations to complete our application process, please contact our Human Resources Department at [e-mail] .